Prezi

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in the manual

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Organ donation and mass communication

How to communicate organ donation to get positive public awareness
by Troels Mathisen on 6 March 2013

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Organ donation and mass communication

Medias impact on organ donation
and the role of the new media Medias impact on organ donation
and the role of the new media Experience from Norway Troels Normann Mathisen,
Head of Communication Organ shortage Approach #1 (Negative focus)
Why should you be an organ donor? You are gonna die Sick people die if you don't say yes Illegal organ trade It saves lives Approach # 2 (Positive focus) Why should you be an organ donor? Sick people get well Gift of life 1 : 7 You can be a hero requires knowledge Saying yes
to organ donation simple to do not time consuming a positive feeling :) Keep
It
Simple,
Stupid You can save lives Inform your family and friends Fill out a Donor Card INVOLVEMENT Troels Normann Mathisen,
Head of Communication Sharing is caring! troels.mathisen@organdonasjon.no facebook.com/organdonasjon 2. place in App Store
Generated 162 news articles
2011: 56 000 downloads
Total: 80 000! twitter.com/organdonasjon
See the full transcript