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Chapter 1
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Audio Transcript Auto-generated

  • 00:01 - 00:04

    Hey there. Welcome to reveal her. My name is Christian in the short two minute video.

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    I'm gonna show you how to drop your cost per acquisition

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    about 5-7 times and increase your backend conversions about 25%.

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    Now you may have noticed that the IOS updates completely ruined tracking and

  • 00:21 - 00:25

    are dropping conversions tremendously for yourself or

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    for your agencies for your clients.

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    And the only other way to fix this is server side tracking which can be complex

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    and also third party solutions which are very, very expensive.

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    So reveal er allows us to reactivate up to about

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    50% of the bounced visitors with the reveal er pixel.

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    We are able to resolve the identities of the people that hit the

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    site own the data and fix IOS tracking once and for all.

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    Let's say that we sent about 100 people to a website.

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    Typically on

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    on average you're gonna have about a 3% conversion rate

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    and that was prior to the IOS problem.

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    This is pretty poor but it still works right.

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    So what if we're able to increase the backend conversions about 25% by resolving the

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    identity of the people that hit the site and reactivating them through a non,

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    intrusive.

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    gentle reactivation campaign saying,

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    hey you stopped by the site but you forgot to do x and maybe they