
Audio Transcript Auto-generated
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What's up, friends?
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Brian fans, I social fans here.
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We're gonna talk about creating dynamic video presentations without a
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script. I know that can be overwhelming, because for a
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lot of us we have been told that you know
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it needs to be interactive and we need to maintain
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the audience's attention.
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And there's all this technology and how do we share
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our slides and we can't see the audience.
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A lot of these things can become very overwhelming.
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And so I'm gonna walk you through a couple of
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steps that I do and then my secret that has
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a little bit to do with, well, a sticky note
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that I think you guys are gonna be able to
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every to implement with every single video and presentation that
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you work on.
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So first off, what I really want to kind of
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set the stage for here, and what you see is
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how do we set up ourselves for success?
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I think one of the things with video and virtual
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presentations is we don't really decide and define what success
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looks like from the beginning and so to define what
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success looks like, we have to first understand who is
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our audience.
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Who are the people were talking to?
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What is their baseline of knowledge?
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Like what is how much they know about our subject
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matter on average, so that we can kind of present
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that because we don't have that live audience nonverbal cues.
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That's a very important step to understand who they are,
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the second one you see there, which is expectations, right?
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What are the expectations the audience has of us as
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a presenter?
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But also what do we expect from the audience?
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Right? And we have to be able to to understand
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those expectations and set new ones if that needs to
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change. If we want the audience to be interacting and
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engaging on the computer answering questions, we need to make
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sure they know that we need them in front of
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the computer.
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And they can't just have an air potty and walking
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around the house.
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The third one that you see right here is where
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where is the audience going to be consuming this content?
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Is it on their laptop?
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Is it on their their iPad or their mobile device?
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Are they gonna be walking around in their office?
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Are they managing kids that are home schooling, really understanding
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that environment allows us to be empathetic.
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And then the last one here is environment and more
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so our environment as speakers and presenters, right?
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Setting ourselves up so that we know the best way
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for us to present.
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For me, it's always standing.
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It's where I'm able to really generate the most energy
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where I'm allowed to move in or move out from
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the video.
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And so for me it's This is a vital piece
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of the puzzle because as we are presenting as we're
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gonna delivering our content, we didn't make sure that it
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sets us up to do the things that we do
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best. Now, as we look at that right, we have
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those those general questions you answered.
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Now we need to set up and our ability to
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test, tweak and repeat.
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And before we can test tweak and replete, we have
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to define what success is right.
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So we take all the things in the previous slide
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and now we start writing down.
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What does success look like?
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What does What does success going to be if I
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deliver this presentation right?
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What? What are the takeaways?
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Where the goals What is the event asking for me?
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Maybe What is?
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Maybe I have a goal for what I want the
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audience to walk away with, right?
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And then we have to map out some of those
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goals so that they're measurable.
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I think this is one of the steps we often
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skip is we define success.
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But we don't have goals that we can actually measure
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so that we can actually see if we actually achieve
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that success.
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And then the third one is identifying the requirements.
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What are what are the requirements needed for us to
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be really successful for me, For a lot of my
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presentations. I need the audience to understand how I'm using
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something like Prezi video.
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So one of my requirements is I need to send
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out a video ahead of time, educating the audience on
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what they can expect so that I can kind of
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levels set those expectations, as I mentioned before.
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And then, of course, the last piece do you see
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here relatable and memorable?
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You wanna start outlining?
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What is the data and research that I want to
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use for this presentation?
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What are the stories that I plan on telling that
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I think will allow me to be relatable with the
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audience but also be memorable.
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Maybe what's a piece of humor, either?
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UM, m a gift, a joke?
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Or, in my case, usually it's self deprecating humor.
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And then the last one.
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What is the technology needed for me to deliver this
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presentation successfully, Right?
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Do I need a wireless microphone?
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Do I need multiple Web cameras?
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And I will argue for most cases, uh, standard ring
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light, a Web camera and a desktop microphone can be
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all we need to create really dynamic, engaging presentations.
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And then the part that probably is the most important.
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And what I call, well, the sticky five, which you
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see here the sticky five is for every presentation that
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I give I put out on the on the sticky
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note right underneath my camera.
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So I did that, and I put it right underneath
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the camera.
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The five things that these five bullets right, the first
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three bullets are what are the takeaways that I want
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the audience to have.
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I usually don't make full sentences.
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I just kind of put some quick hitting things because
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what this allows me to do it allows me to
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tell a story, but then come back and go.
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Okay, Where am I at?
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What are the things I need to make sure to
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cover? And the other part it's really nice about this
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is when you get to the end of the presentation,
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you can actually recap your presentation, but just going through
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those takeaways and then you're doing a great job of
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reiterating those things that are the most important from our
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presentation. And then the fourth bullet point that you see
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there is data and research, right?
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What is the data point that I'm going to use
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that's going to back up my takeaways, but it's going
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to allow me to kind of validate my my thoughts,
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maybe shift the perspective, the audience and the last one
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is that I mentioned before is making sure that you
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have that story or that piece of humor that you
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cannot connect people and allows people to, you know, I
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have to say, lean in when they're watching their virtual
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presentation. And so, of course, to practice what I'm kind
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of preaching here.
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This is kind of my five that I wanted to
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kind of put at the end here, make sure I
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could recap.
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And so to create a really dynamic, engaging virtual presentation
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or video, it could be for sales.
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It could be for a webinar.
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Or it could be just for your next conference call
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that you're giving you need to define what success is.
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You need to manage expectations of the audience, what you're
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expecting from them and also making sure that you understand
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what they're expecting from you.
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You're gonna test, tweak and repeat because the only guarantee
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with live doing something live or something like this is
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that something will go wrong.
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So you're gonna want to test it.
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You're gonna want to tweet kind of the messaging and
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how things are going.
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And then, lastly, you're gonna wanna create swim lanes.
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And what I mean by that is give yourself a
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little bit of wiggle room so that you can be,
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well, the one thing that makes you unique, which is
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yourself. And so that script usually keeps us like, contained.
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Or sometimes we like this video has to be five
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minutes long.
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But I think if we can give ourselves swim lanes,
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which allows us so Bob and weave, but ultimately still
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get to the other end of the pool.
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And then last but not least, is create your sticky
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five the five things that you want to make sure
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that you're including every presentation, three takeaways, one piece of
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data or research and then last but not least, either
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a story or a piece of humor.
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My name is Brian fans on social fans excited to
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team up with Prezi video.
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Who is what I used to create?
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This really cool presentation took me about 30 minutes or
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so to just put those things together and put the
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graphics there.
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You add a little bit of my own branding, and
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now we're rocking and rolling.
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We have the overlays on screen.
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It works on every platform as long as you have
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a camera enabled.
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So definitely check it out and check out the comments.
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I actually have a link there down in the comments
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for you to get a six month free upgrade to
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Prezi videos.
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So you guys can really take these tools and these
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tips and add some really interactive elements, some really dynamic
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variables to your presentation and hopefully create presentations that help
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the audience lean in and create that dynamic experience.
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Cheers, my friends