Mass Media
Transcript: By: Rebecca, Bianca, Valeria, Alena, Daniella,Domenic, and Rachel Dream World The Significance of the Exposition * The Chrystal Palace is a prime example that demonstrated the consumer revolution and how cultural society as changing * It gave a new aspect of how to bring people together to merchandise products by having a main attraction * The Chrystal palace significance was to teach people about the new innovations of that time. Department stores * The Bon Marche in Paris was the first department store opening in 1852 * It was a whole new experience of shopping giving the public the “freedom to browse, meaning the liberty to indulge in dreams without being obligated to buy” * People were introduced to the ability of having the freedom to look at products from different outlets by themselves instead of someone showcasing it to them. The electric Fairyland * The Progress of the nineteenth century technology was changing the social universe towards the way people shopped and went about their daily lives. * Lighting displayed in cities was starting to become more presentable in front of stores and on streets. * The purpose of the effect that lighting had amongst the public was considered to be the dream world of consumption and to engage people towards places. Early Photojournalism 3 Elements in the infrastructure of early journalism 1) Brand of papers using ½ tone illustration 2) New type of news agency (photo vs. text) 3) Photographers with small, fast, handheld cameras. •The phonograph was invented in 1877 by Thomas Edison. • Edison's invention was viewed by the majority of Americans as a machine without daily application. • By the mid 1890s coin-in-the-slot machines were one of the main areas in which phonograph merchants could make money. • These machines persisted into the 1920s, when new developments allowed the invention of the first machines that would be called a jukebox in 1927. • The convenience of the phonograph allowed music to become a casual thing. •Phonograph improved on the ability to record and reproduce sound • The Phonograph included its audience allowing them to “imagine themselves as part of a modern, educated, tasteful, and recordable community,” (Gitelman 155) • The invention of phonograph allowed for things like cassettes, CD’s and iPods to be possible What do you think the world would be like without the invention of motion photography? “Motion pictures should do for the eye what the phonograph does for the ear” – Thomas Edison •The modern film industry began in the late 18th Century •Thomas Edison had a dream of motion pictures and created the device •Planned to use the same machine as the phonograph in order to capture photographs and display moving images • Motion pictures have dominated our world today • Purpose to entertain, educate and advertise • Motion photography advanced itself into a more digital dependent production • Theatres are increasingly popular in today’s culture as a form of entertainment. • Value has increased. When the Great Depression began, citizens were slowly starting to not be able to enjoy their leisure time anymore and had to focus their attention on cheaper forms of entertainment such as the radio (Fowles 181). #StarSystem Early Motion Pictures Between the years of 1870-1920 the fascination with entertainers began to rapidly increase (Fowles 176) #StarSystem Phonograph Movie talks Continued • Sound in films was not accepted until the 30s because people were so used to the silent film stories, and they liked how they can use their imagination towards what the story was about. • Silent pictures seemed more complete then early talkies because the director can give instructions while the silent film was being produced since there was no sound • It was all up to the actors to now create their own emotions and feelings during the film, in which they can now show their talent through sound. • Celebrities were created through sound and people started idolizing them more since they were showing their true talents. Example: The sinking of the titanic was inaccessible and unforeseeable. An anonymous amateur photographer was at hand on one of the rescue ships and snapped a shot. The Bain’s News Picture Agency got handle of the sensational photo and then distributed it to major newspapers everywhere. Star System • “This was the first phonograph! The first thing that could record and playback sounds, voices, music!” (Rollins) • By the year of 1895 in Washington D.C Francis Jenkins and Thomas Armat discovered the basic principle of the projector • In New York, Woodville Latham and his two sons developed the famous Latham Loop What is halftone? • In late 1895, the Lumiere brothers introduced the cinematograph • Following that, Dickson and Herman Casler finalized their biograph by the year 1896 • Edison, Vitagraph and Biograph controlled the production of motion picture equipment. •Phonograph investors and owners traveled locally and did demonstrations called
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