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Social Media 101
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Integrated Benefits TV
What is it?
- Biggest social network in the world
- Just hit 1 BILLION users in October
- More than 7 billion visits a week
- All about interacting and making personal connections
How to Start:
What is it?
How is it Useful?
- Mini blog/news feed
- Information sharing
- 140 character messages called "Tweets"
What is it?
- Create a profile
- Connect with people already on Facebook
- Check the news feed to see what everyone's been up to and what's being shared
- Create and share content like photos, videos, and status updates
- Connect and keep in touch with friends, family, coworkers, on a daily basis
- Share your experiences with others via status updates, pictures, and videos
- Follow groups/organizations you're interested in - make new friends!
How is it Useful?
- Online "TV" where users upload, watch, & share short video clips
- 3rd most popular website in the world
- Bought by Google
- Learning, sharing/gathering information
- Members followed show up on home page (like facebook news feed)
- Customized real time newspaper on the topics/people you're interested in
What is it?
How to Start:
How is it Useful?
What is it?
- Entertainment, education, connecting
- Over 175 million members worldwide
- Largest social media site dedicated solely to professional networking
Social Media
- Virtual collages or collections of images
- Now #3 social media network in the U.S.
- 80% of users are women
- Sign up & create your profile
- Who are you what do you love and what makes you interesting to others?
- Find and Follow others that interest you
- Check your homepage to see what they're sharing
- Build Your Voice
- Retweet messages you've found from others or reply to them with @reply
- Create your own 140 character messages
- Mention Others with @username to show recognition or gain attention from those that interest you
- Include hashtags in your tweets to categorize their subject matter ex: #Sandy
How Big is it?
How to Start:
How is it Useful?
How to Start:
How is it Useful?
- Dont need to sign up to watch videos
- If you want to comment, save, follow channels & upload your own videos create an account (can use gmail)
- Create a profile/online resume with experience, skills, education & interests
- Strive for 100% profile completeness
- Make connections - see "People You May Know" page, search people by name, import outlook contacts
- Join groups and follow companies
- Post professional updates & share relevant content with your connections
- Create an online resume
- Build your credibility and brand through recommendations, skills, experience
- Network with other professionals
- Job searching
- Connect with professional organizations and groups you're interested in
Benefits:
- Create visual collections (pin boards) of images based on interests, aspirations, event & trip planning, wish lists, recipes etc.
- Share and connect with others boards
- Learn about new products, ideas, people
- Relationships
- Branding
- Learning
How to Start:
- Join Pinterest (can use an existing Twitter or Facebook account to sign up)
- Follow your facebook friends & other accounts you may be interested in
- Create boards based on categories like wish list, products I love, home improvement, etc.
- Repin others images to your boards or upload pins from internet images you like to build collections
Social Media
Social Media 101
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