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Ed Tech Market Map
720
PROFESSIONAL DEVELOPMENT
K12
ADULT
Teaching the teachers
HIGHER ED
PROFESSIONAL
K12
ADULT
Sourcing and Creation
PROFESSIONAL
HIGHER ED
EDUCATION TECHNOLOGY COMPANIES
Creating
teaching materials
TEACHERS
CURRICULUM
Managing teaching material
K12
ADULT
30 million world wide are purchasing edtech products and services
in 3 core areas
...
Organization
Organizing teaching materials
HIGHER ED
PROFESSIONAL
sell more than $1.3 trillion in products and services to
...
K12
ADULT
Student Analytics
/ Reporting
HIGHER ED
PROFESSIONAL
Tracking students
CLASSROOM MANAGEMENT
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Tools making the classroom more connected
ADULT
K12
In-class Administration
K12
ADULT
HIGHER ED
PROFESSIONAL
Discovery
Managing the
day-to-day
PROFESSIONAL
HIGHER ED
Products that help students find programs or content
AGGREGATORS AND VERTICAL SEARCH
ADULT
K12
Accredited Programs
PROFESSIONAL
HIGHER ED
K12
ADULT
Companies which offer recognized degrees
The companies that provide access to content
Credentialing
PROFESSIONAL
HIGHER ED
SCHOOLS & ENTERPRISES
Technologies to collect or validate achievements
STUDENTS
FINANCE
Loans and donations to help pay off > $1 trillion of accumulated debt
are using edtech products and services 2 core areas
...
ADULT
K12
ADULT
K12
FRONT OFFICE
Language Learning
Learning
Content
The world's 740 million students are using edtech products and services in 5 core areas
...
HIGHER ED
PROFESSIONAL
HIGHER ED
PROFESSIONAL
ETL Learn
Material for learning
Content for learning other languages
CONTENT
PROVIDERS
ADULT
K12
ADULT
K12
The creators and producers of educational content
Online
Distribution
ADULT
K12
Recreational Interests
PROFESSIONAL
HIGHER ED
PROFESSIONAL
HIGHER ED
Bringing the offline online
HIGHER ED
PROFESSIONAL
Hobby or non-career focused content
PROFESSIONAL
DELIVERY
BACK OFFICE
How content gets in front of students
K12
ADULT
COMPREHENSION
ADULT
K12
HIGHER ED
PROFESSIONAL
21st Century Skills
Recruiting and Enrollment
Tools to help teach and learn
HIGHER ED
PROFESSIONAL
Finding and keeping students
Career
advancement
content
Tutoring
ADULT
K12
Helping students learn, a $60B industry
PROFESSIONAL
HIGHER ED
Finance
Staffing and Professional Assessment
Learning Management Systems (LMS)
Student Information Systems (SIS)
Devices
Textbook and Textbook Services
Digital
delivery products
Helping schools and enterprises raise funds
Tracking student achievements
Tools to manage learner data
ADULT
K12
Finding and measuring the next generation workers
Physical
delivery products
Games
PROFESSIONAL
HIGHER ED
Learning as enjoyable or lightweight products
K12
ADULT
K12
ADULT
K12
ADULT
K12
ADULT
K12
ADULT
K12
ADULT
PROFESSIONAL
HIGHER ED
PROFESSIONAL
HIGHER ED
PROFESSIONAL
HIGHER ED
PROFESSIONAL
HIGHER ED
PROFESSIONAL