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We media

Consumers into producers

We the media

Dan Gillmor

a reaction against

corporate control

fanzine

a rejection of the establishment

meida product by the grassroots

who produced their own inferior

in production values but with their content

sacrificed production values for message

producer

  • we the media
  • contributors
  • peer to peer
  • producers
  • local
  • community
  • individual
  • small is beautiful

TV Viewing

1st week in Feb 2000

  • Eastenders 19.73 million
  • Coronation Street 17.8 million

1st week in February 2010

  • Eastenders 10.7 million
  • Coronation Street 11.4 million

consumer

  • they the media
  • detached
  • global
  • business
  • big
  • corporate

News has changed most in content, style, form

to educate, inform and entertain

New Scientist article: twitter and new media better than conventional media for communicating incrisis emergency situations

Virginia Tech Massacre

wikipedia page listing dead 90 mins after event 20 minutes later facebook page; i'm ok at VT ..' if you know a student is confirmed dead, complete this list here..' people making an effort to confirm and corroborate. 'Instead of rumour mongering, we see socially produced accuracy ' (Leysia Palen, Univ of Colorado

Broadcast = top-down news

Intercast = bottom-up news

Power to the consumer

police blog

push and pull

what holds it up...... vandalism, law, regulation, copyright, libel

Amazon is a device by producers to entice consumers... to make consuming easier

ebay is a device that enables consumers to become producers

podcasts

get the product when you want it

on your terms

from your platform

empowerment of the consumer

no longer a slave to schedules

web2.0 a platform on which networks vcan be built... by networkers

Iranian elections 2009

The cult of the amateur - Andrew Keen

wikipedia = non expert trust

The evidence of we media

wikipedia

twitter

facebook

ebay

bebo

forums and message boards

napster

edonkey

fasttrack

The Long tail - Chris Anderson

Domestically available production resources

computers

laptops

G2 ++mobile phone

editing software

portable digital recording equipment

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