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How effective is the combination of your main product and ancillary texts?
How effective is the combination of your main product and ancillary texts?
The combination of our main product and ancillary texts are effective because there is a consistent theme of leopard print throughout and this links all of our products together.
These two screenshot from our video shows how we used two different types of leopard print (orignial and pink) to flash and overlap over the actress' face. This fitted in with the animal/cannibalistic idea we were trying to convey so we decided to continue this theme into our digipak and advert as it was simple yet effective.
We did a photoshoot for our digipak in the studio and projected the leopard print image over her face in the same way that we had done whilst filming. We did this to interlink our prodcuts together and create a common theme. In our video, the female actress is the main focus throughout and we have reflected this in our ancillary texts by using images of the main actress, which we took during a photo shoot.
We decided to use both the usual leopard print pattern and the pink leopard print pattern in order to make our product more exciting whilst still linking in with our theme. This makes our ancillary products more exciting because there is more of a variety as opposed to just using one colour, this shows both sides of the characters personality which is something which we have tried to convey throughout the video itself
We decided that the original leopard pattern would be used to convey her more animal, cannibalistic personality and the pink leopard print for her calmer, sweeter personality, not only this but it also makes the ancillary texts more attractive to look at as there is a wider variety of colours and this makes it more appealing to people and makes it stand out more.
we also decided to create a poster for our video to go alongside our digipak and advert. We continued the leopard print theme in order to tie in each of our products and also to advertise our product further.
We consistently used the same fonts whilst creating our ancillary products and chose them accordingly. For the title of the song 'cannibal' we chose a font called 'Werewolf' which illustrates the title as it looks like claw marks. Overall the combination of the ancillary texts and the main product are effective as they have a consistent theme throughout each product which makes them all interlink.