What type of media institution may distribute your media product?
As I carried on my research, I found a larger institution which would allow for my group and I's thriller to be more successful. It is called dimension films. It is a major american production and distribution studio formerly owned by The Walt Disney Studios. As it is a large and well known company, we decided this would be the best fitting institution for our thriller. Some of the studio's thriller and horror movie franchises include the later Halloween films, Scream and In Too Deep all in which became highly successful films.
Because of the success that Dimension films had when distributing thrillers, me and my group decided that this would be the best one for us to chose. We all decided that we would want the thriller to become successful and well known which is another reason into why we picked this institution. However, in order for the film to become so, Dimension films must promote the films in order for people to know about it and ultimately want to see it.
When researching into media institutions and deciding on one to distribute my thriller, I came across an institution named Metrodome. This is a United Kingdom based institution which gives small british films a chance to be made with a budget of £100,000 and 18 days to make it. Me and my group discussed this institution, we believed that it would be successful in allowing us to make the media product with the right budget, yet, the time limit was too short and my group and I decided to carry on researching.
What kind of media institution might distribute your media product and why?
Some ways the film could be advertised and promoted could be through the use of synergy and mass media. My group and I thought about how the film could be advertised. The main way we thought was through the use of the internet and the social networking sites of Twitter and Facebook. Because of the target audience, 15 year olds, we believed that this is the age that mostly use Twitter and Facebook. On twitter we would 'hashtag' the name of the film, in hope, that it would trend, making more people aware of the film and looking more into what the film is about. On Facebook we would create a page on which you could 'like' and then we would post information about the film. This would allow for people to know more about the film and if it appeals to them, they would want to watch the film.
As part of making the thriller sequence and when the filming and editing processes had been completed. My group and I had to then consider what type of media institution may distribute our media product. A media institution is an established organization that deals with the creation and distribution of entertainment. It is important to consider what institution may distribute our thriller film as
they make the licensing agreement with a distribution company and negotiate deals to sell the lease to the buyers.
After my research I had now discovered what media institution would distribute my film and the ways in which it would be promoted in order to appeal to the target audience.