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Transcript

creating your online ambassadors

Jerry Silfwer

Springtime

I often get the question - how can our organization tap the power of social networks?

I blog corporate

... and I Ning

I blog private

I Facebook

I engage in conversations on Twitter

I manage PR of Sweden

and make good use of Flickr, Bambuser and SlideShare

I push my feeds via Bloggy and FriendFeed

and I read blogs

I comment

I post to forums

Sometime, I also do PR for my clients

I have come to a conclusion...

if your organisation wants to be successful in social networks...

... you have to be there AND you have to love to engage conversation

I can influence in way I could never before

organizations can interact like never before

so, it's just a question of throwing yourselves out there?

Well, not quite

I have come to another conclusion

in order to succeed, you have to be a

Social Media Natural

So, what to do?

find the Social Media Naturals in your organization

and set them free

empower them, encourage them

you will spark conversations

important conversations

and you will gain an entourage of ambassadors

1. find your Social Media Naturals

2. encourage, empower, educate them

3. set them free

thanks all :)

you have to love to interact digitally - just like I do

... and if you if you think of any questions for me later on...

then you know where to find me - http://www.google.se