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FRONT COVER: -

the front cover is the first thing the audience sees. This is what attracts them to the magazine and persuades them to buy it. Therefore it needs to differ from other magazines, and have elements that grab the audience's attention. This includes a good colour scheme, an eye-catching image of a popular band or artist, and strong, interesting coverlines that interest the reader.

Front Cover

Conventions of a Front Cover....

Masthead

The masthead is usually located in the top left

hand corner, and is the title/name of the magazine.

This makes it the first thing the audience sees, and

attracts them to the magazine if they are an exisiting

reader or a new reader.

Left Third

The left third of a magazine is where most of the

coverlines can be found. This is because when

magazines are placed overlapping each other, the

audience will see these coverlines, and it'll be what

sells the magazine to the audience.

Barcode

The barcode varies in place on a front cover, and

is usually fitted in around everything else on the cover. It

usually includes the date, price and website of the magazine,

as extra information.

Main Coverline

The main coverline is the main article of the magazine, which can

usually be found as the central double page spread. This will be the

main selling point of the magazine, and is usually about a specific

band or artist. It is the largest coverline on the magazine, and is

usually central.

Colour Theme

The colour theme of a magazine is usually similiar for each

issue of the magazine. For example, Q uses red and white as

their colour shceme, which is the same for each issue. This

can be what the audience uses to recognise the magazine,

but can also be what makes it stand out from other magazines.

For a music magazine, the colours used would appeal to both

genders, therefore widening the target audience of the magazine.

Layering

Layering is used on the front cover so that images and coverlines stand

out from one another. This makes some of the coverlines stand out more than

others, suggesting they are more of an important feature in the magazine, and

are more likely to appeal to the target audience. The main images overlaps the

masthead, as the editor must feel that it'll be the image that sells the magazine

for this particular issue, rather than the masthead. The puff/plug is also over the

image to make it appear to be an added extra - like a sticker.

Coverlines

A majority of the coverlines on a music magazine are about other bands and artists

of the same genre of the music magazine. There are also many numbers used such as '141'

on this cover, as it makes the audience believe they are getting more for their money.

The coverlines vary in size and boldness, making some stand out more than others - this could

be because the editor feels that some of the articles are going to appeal to the audience

more than others.

Main Image

The main image of a magazine is usually of the feature artist/band that the main

coverline is about. Therefore it all links together and will appeal to fans of the band or magazine. The image usually has the band or artist making eye contact with the audience to appeal to them and attract their attention. The band or artist will also be one of the genre that the music magazine is, therfore appealing to the target audience.

Puff/Plug

A puff/plug is used to make a certain coverline/competiton/extra of the

magazine stand out from everything else. It appears to be an added extra

to the audience, which will appeal to them and make them believe they

are getting more for their money. It links in with the colour scheme of the

magazine, but stands out from everything else.

Front Covers...

Conventional Front Covers...

DOUBLE PAGE SPREAD: -

a double page spread is usually a feature article of the magazine, often advertised on the cover through use of a coverline. A main double page spread is often about the artist or band featured on the front cover. A double page spread gives the reader the idea they are getting more for their money as the article isn't just on one page.

Double Page Spread

Conventions of a Double Page Spread...

Page Number & Logo

The page number is often shown at the bottom of the page to make the pages easier to find if the reader is looking for a particular article or review. It also means that they can use it for future reference if looking for a page again. The logo is often shown at the bottom to advertise the magazine some more - remind the reader of what they're reading, but also to give a sense of authority.

Pull Quote

A pull quote is a section a quote that is taken from the article or interview, which is usually actual speech from the band or artist, and that will appeal to them and make them curious as to what the article is about. It is usually in a different colour, central and in bold so that it clearly stands out and catches the readers eye.

Article

The article is generally spread across one page, written in columns and with clear paragraphing. This is most likely to be an interview with the feature band or artist, to give the reader and insight about the artist. However, sometimes it can be a full written article about a recent tour, concert or just with some general news.

Band/Artist

The name of the band or artist is clearly stated at the top of the page. This could be to assure that reader that the article is about a certain artist or band, but also to indicate to people who have never heard of them before. It could also be useful if a reader wanted to just read a specific article about a band.

Title

The title of the article is usually something appealing that will persuade the reader to read the article, but will also draw in their attention. In some cases it also links to the image, tying everything in nicely.

Background

There is no specific conventional background for a music magazine article, however they often relate to the theme of the photoshoot with the artist, or the theme of the magazine. Or in some cases, both. For example, this magazine's background is full of words and phrases that relate to the title of the article, but also the colours are red and black, two of the three mai colours based around Q magazine.

Main Image

The main image is of the band/artist in order to show the reader who the article is about. The picture is often similar to the one on the front cover - from the same photoshoot etc. This is usually one large image, rather than a few, however in some magazines this can vary.

Double Page Spreads...

Conventional Double Page Spreads...

CONTENTS PAGE: -

the contents page is the second part of the magazine the reader will see. Therefore, it has to be appealing to make them want to continue further into the magazine. It is generally clearly laid out, so that it is obvious and easy to find what is in the magazine, but also has images that relate to articles and reviews etc that are in the magazine. The colour scheme is usually similar or the same as that on the front cover, and an image of the featured artist/band is included. Page numbers are large and clear for the main articles.

Contents Page

Conventions of a Contents Page...

Title

The title indicates that this is the contents page, making it obvious to the reader that this is where they are going to find what is included in the magazine. It is in the same colour scheme as the front cover's masthead, therefore linking together nicely, but also has the masthead in a smaller version next to it, to reitterate the fact they are reading this particular magazine.

Features

Features is a main subheading section of a particular list of the contents. This shows the arcticles/reviews/pages that are specifically featured in this magazine, often the pages for the coverlines on the front of the magazine. They're all clearly seperated by lines between the title and a sentence about the article.

Page Numbers

These give a very clear indication of where to go to get some of the main features of this magazine. It also shows the logo so that the reader is clear of what magazine they are reading.

Collage of Images

This collage of images gives an insight of what is going to be found in the magazine, but in a more interesting way, suggesting that this is going to be an exciting and interesting magazine. It also has larger and smaller images suggesting that some articles are of more importance than others.

Review

This small review implies that the magazine is generally about reviewing music etc, therefore giving the reader a quick insight to what to expect from the magazine.

Text

The contents is laid out very clearly, with each part with a clear heading, page number and summary of what to expect on the page. This will help the reader quickly find what they are looking for, but also find out which articles they are most interesteed in reading. It also looks very formal and clear.

Regulars

This heading suggests that these are the elements that appear in every issue of the magazine. Therefore for pepole who usually buy the magazine, they will be able to easily find the articles that are usually inside. However, for new readers, this shows what they can expect from every issue, and maybe help them decide if they will buy the magazine again.

Magazine Cover

Having a small image of the magazine cover helps the reader to find the articles advertised on the cover. It also shows the reader what issue they are reading.

Issue Number

Mainly for collectors, the issue number is clearly shown at the top of the contents page. This also shows that the magazine is well selling, and proves it is a popular magazine to have produced so many issues.

Contents Pages...

Conventional Contents Pages...

CONVENTIONS

OF A

MUSIC

MAGAZINE

Layering

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