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Transcript

Thank you for your attention!

I think that...

Bauer would be a good distributor to use because they are well-known in the UK and since they do not currently have any magazines the same genre as mine, it would open up a wider audience for them and get me the distribution and promotion needed.

Which media institution?

Bauer could distribute my magazine because they do not have any other magazines that are the same genre as mine, so this could reach out to a wider audience for them and reach the audience I am aiming for.

And...

Bauer already sell popular magazines of different genres, so mine could be sold alongside the others and it would receive more promotion or would be distributed in many places.

Distribution

of my media

product

Promotion

Since Bauer magazine like Kerrang! are advertised on the music channels that are aimed at that target audience. My magazine could also be advertised this way, but on pop music channels like 4Music, which is also their media brand and it would be aimed at my target audience.

Social Network

promotion

It could also be promoted on social networking sites like Facebook or Twitter by having it's own official page, with updates being posted or - for example - on the 4Music pages. This could also target a wider audience again, as it's not just young teenage girls that use these sites. However, that would be a problem as most of social networking users are older than my target audience.

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