Questions 4 and 5
Our target audience
Thriller
Inspired Films
- They don't have extravagant hairstyles, tending to follow the trends.
Who would be the audience for your media product?
- The modern day teenagers who are fixed to their phone, on social media sites
- Our ideal audience is for students the age of 15 to 18.
- People who love the world of cinemas, both mulitplex and independent cinemas.
- Divided appeals to thriller lovers the most because of all the enigma codes we portray in our opening scene.
- Some examples of the questions that were asked when we had peer feedback were...
- 'Who is Chris?'
- 'What is he doing?'
- 'Where is he?'
- 'Why is there a girl floating in the lake?'
- Our product is all about a young boy who suffers with schizophrenia.
- As a result of this we have aimed our film at teenagers around the age of 15+, it can range from people who love to go and watch a thriller, or also people who love the mystery solving element of films.
- Not only thrillers and mystery solving DIVIDED also caters for horror fans too; so there is a massive range of audiences we appeal to.
- Listen to mainstream music like, Calvin Harris, Beyonce, Olly Murs, Jay-Z, Avicci and other big artists
- Shop at all the popular retailers, fairly mainstream shopping at Topman/Topshop, Hollister, Abercrombie & Fitch (the coat that Christopher wears), Miss Selfridge, Urban Outfitters, New look, Office, River Island
- Students from the age of 15-17 enjoy meeting up with friends, going to cinemas, and having movie events at their homes.
- These are some films that we hope our audience will be fans of, so therefore they would want to come and watch Divided, as it is inspired and links in with films that they are fans of.
- Students from the age of 18+ love to go out on the weekend, socially drinking and meeting with friends, after a week at university or work.
Our Teenage audience
Question 5: How did you attract/address your audience?
Horror
- We have some areas in our opening scene where we have direct links to the genre horror.
- One of these being the music we used, making an eerie, mysterious setting, creating a lot of tension for the audience straight away.
- Our main element of horror is the dead body,played by Megan, floating in the lake, foreshadows murder which is a key element in horror films.
- Divided appeals to teenagers because Christopher who suffers with schizophrenia is a teenager and because of this, it is easier for people the same age to empathize with him.
- This is what we want because as well as it being a film for people to enjoy we also want to get across the message of schizophrenia and what people who suffer with the illness have to go through.
- We hope as a result of teenagers will be able to empathize with Chris, it will make it easier for them to understand and deal with people who they may meet who suffer with schizophrenia .
- As Divided has all different aspects of film, including horror, mystery solving and mainly thriller, we have a wide target audience.
- Because of this wide target audience we have a greater chance of attracting a large group of people to come and watch our film. This audience as I said in question 4 will be mainly teenagers.
- Divided has been based and inspired by an array of thrillers and horrors, that will hopefully attract fans of both these genres to boost our audience.