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GET INVOLVED!!
features
Weaknesses
- Start a conversation in a comment thread
- Find you nearby stores that your friends or people like you recommend
- Inspire savvy shopping through competition with friends.
The site is not indexable by search engines
- Swipely connect you more closely with the retailer to take advantage of deals
threats
connect the OFFLINE world, where people do most of their spending
with the ONLINE world, where they do most of their talking about their
spending.
easy way to tell other people what you bought
People spend most of their money offline but most online marketing pushes users toward an online purchase.
Start a conversation in a comment thread
connect you more closely with the retailer to take advantage of deals
Shopping Social
find you nearby stores that your friends or people like you recommend, or inspire savvy shopping through competition with friends
connect the offline world, where people do most of their spending, with the online world, where they do most of their talking about their spending.
shopping social
interactivity experience
“The site should save users money while also inspiring demand for new purchases”
The amount they spend is never shared
Transactions don't show up until a day or two after they've been made.
Swipely shows the name of the place where you shopped but not the dollar amount of the purchase, unlike competitor Blippy.
Future
- mobile apps sharing on social networks, improved transaction analysis and retailer participation.
interactivity
experience
Fabio and Carl
2011
Only about 70% of purchases are being matched to locations.
GET INVOLVED!
Security is a major issue due to it saves your bank login information
Convincing people to participate "saving money", looking for BRAND LOYALTY.
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