Introducing
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Facilitator:
Manti Grobler
Things I love:
Mornings
Creativity
Gadgets
Cooking
Cafe conversation
Flowers
Joy of dogs
What is a Knowledge Café?
POPCORN
People are not disturbed by things,
but by the view they take of them.
Epictetus
Did you know?
Facebook:
- More than 750 million active users
- 50% of active users log on to Facebook in any given day
- Average user has 130 friends
- People spend over 700 billion minutes per month on Facebook
Social Media stats in South Africa:
How many people browse
the Internet in South Africa?
6.8 million
(Including cellphones)
How many people access the Internet
using a mobile application?
11 million
people!
How many Facebook
users do we have?
± 3.9 million Facebook users
How many Twitter users do we have?
About 800,000
active Twitter users
Mobile?
51.1 million Active sim cards &
38 million cellphone users
How many please call me’s
get sent every month?
900 million
How many Smartphones
will there be in SA by end 2011?
Around 5 million
How many “pages” do you think the average South African browses on their cell phones?
395 pages
per month
Snapshot: South Africa
- Page-view growth since June 2010: 92.7 %
- Unique-user growth since June 2010: 67.7 %
- Data transfer growth since June 2010: 87.3 %
- Page views per user: 454
- Data transferred per user (MB): 5
- Data transferred per page view (KB): 12 (Opera.com)
Top 10 sites in South Africa (unique users)
1. facebook.com
2. google.com
3. mxit.com
4. wikipedia.org
5. youtube.com
6. zamob.com
7. my.opera.com
8. twitter.com
9. dictionary.com
10. news24.com
3.9 million Facebook users.
What is the gender split?
Male 1,862,580
Female 1,984,480
% of Facebook users
over the age of 30?
2,308,080
What do YOU need
to start using Social Media?
What did we
discover?
Diving into
Social Media
WHAT NOW?
Welcome to #LibCafe
Break even
Knowledge Café
2013
Launch
Beta out
!
North Sea:
Top 3 things
- skills
- reason
- friends
enabled by tech
Team ready
2011
East Sea:
Top 3 things:
- Access - unlimited
- training
- interesting topics (reason to talk)
The Ocean - Collective discussion:
Skills (know-how about the application; social media etiquette; language; pitfulls)
Access
- Tools
- Unlimited time (when; duration)
- Permission
Audience
Interests (blending social media into your dialy activities)
Finding your own voice
- desire; motivation; passion
South Sea:
Top 3 things:
- Money (budget for equipment)
- Access
- Need an audience (people)
I say table
You say chair
I say sit
You say....
West Sea:
Top 3
- desire
- skills
- space (time; NO restrictions)
In addition:
Open mind
Professional
Global stats
What do YOU need
to start using Social Media?
15 minutes
Round 2
What do YOU need to start using Social Media?
20 minutes