Expandees

123M women in US

75% of them wearing heels regularly

39% - every day.

Wearing high heels all day can cause...

...various diseases which require surgical treatment.

Average cost of toe surgery - $2,000-$2,500/toe

So today, women need to choose...

They don't need to!

Expandees

Target group: 25-65yr upper/high class women

Approx. 48M, 58,6% labor force

Pricing: $500-600 per pair

COGS: $250

Est. revenue in 1st year of sale - $1,8M

Est. revenue in 3rd year of sale - $8M

USA market growth: Approx. 15%

Are there any competitors?

A team with strong vision

Pawel Zebrowski, CEO

Main differentiations:

Sophisticated heel mechanism

Different target group

3-in-1 solution

Anna Torres, CFO

...but uncomfortable and unhealthy!

(48M women)

Problem & facts

Always

are!

Dariusz Ekonomiuk, Marketing/Sales

High heels are beautiful...

Andrzej Bialowiec, Engineering

Maciej Lawrynczuk, Operations

Main one

• International market
• Identified demand
• Expected growth

Market opportunities

US TAM - $32B/yr

(Women shoes)

US SAM - $3.2B/yr

(Women dress shoes =

10% of TAM)

Expandees

beautiful comfort

Project timeline

Fundraising needs

Beauty?

Being

happy?

Comfort?

What a day...

Being tired?

Growth

Financial execution & perspectives

$2m

48-60 months

36-48 months

Product launch

Marketing

$1m

18-36 months

Testing

Obtaining certificates

$400k

• Decrease diseases & comfort

• Eco & functional

6-18 months

Prototyping

Beta product

$500k

Building team of experts

Patenting and technology development

$500k

1-6 months

Current financial needs

Solution

technology

• Minimizing initial costs
• Initially, one own store in New York
• Licensing

Revolutionary

Our business model

3-in-1 product

Fashion magazines, trendsetters

• www.expandees.com
• Social media
• Various channels

Marketing

Certificates from following organisations:

Expandees?

What a great idea!

Promotion through celebrities