Q4..

How did you use media technologies

in the construction,

research, planning and evaluation stages?

Kristie Wilson

&

Sean Farnsworth

Firstly we conducted research

through the means of surveys

and also our own observations

from looking at related artists

such as Ne-Yo and Akon.

To track our progess

and findings, we illustrated

them onto a blog site named

Blogger, which allowed others

to access the information

we found. Teachers could also

access our blogs to confirm that

the ideas we were attempting

were actually possible.

To retrieve the track 'OMG', we accessed

YouTube to find theoriginal video with

the best quality, we then converted it using a

converting program named ZamZar, in

which we stripped the media of the video and used

the track alone, to play around with.

The ideas presented on

Blogger varied from different media conventions, present in the modern day.

The simplest ways of

presenting our findings

were the use of basic

Microsoft programs such

as Powerpoint and Word

which allowed us to express

ourselves blandly.

We realised that

new media software

needed to be used

in order to keep the

audience entertained

and also to show a

vast improvement from

AS to A2.

Our Word and Powerpoint

documents could be uploaded

by using an internet site named

Slideshare, which allows other

people to view work that we had

produced.This was a great new

way to express ourselves and

present our work efficiently.

We have used a site named Prezi when displaying some of our work, including this evaluation question.

This online service allows

users to combine many different areas of media in order to create a singular, overpowering presentation.

Media such as videos, music and images can be uploaded onto Prezi's.

Due to copyright laws, permission was vital in order

for us follow through with the

task at hand; therefore we used

another new media convention

which is very common in todays society which is the use of social networking.

We messaged Usher on his official myspace page which is accsessed

regularly by all of the artists and representatives.

We also used another social networking site named Facebook to conduct our surveys and question people on certain topics of the genre.

To construct our video and

to get a general image of what

the actual video would look like

we created an animatic of the types

of shots we wanted and how long they

would last.

To capture the images and upload them onto the MAC,

we used a Nikon D80 and then used the program iMovie in order to import the downloaded track and to edit the length of shots, to give us a general idea of how many shots we would be using and what type.

Whilst recording in the studio, we used the green-screen to give us a smooth, consistant background, along

with the use of the Sony HDV cameras which provided top quality

recording and also a steady shot.

The shots used were not only

recorded onto the tape within

the camera, but they were also

captured onto the MAC which

was connected to the equipment.

A lot of the shots within our video

are black and white, but we thought

it would look affective to add a hint

of colour to the female performers

features to show lust. We achieved

this by using the spill tool on the

editing software.

In order to film in different locations,

we used a camera which provided the

the same quality as the studio cameras,

in addition to this the camera was portable

and easy to set up.

We recieved a tutorial on the basic functions of the Canon XL2 in order

operate to the best of our ability.

About half way through our music video, we have used software which corresponds with what is shown in videos such as Kanye West’s ‘Welcome to the Good Life’ video in which he writes onto the screen.

To achieve a similar feature we used a program called Live Type to import and create the ‘OMG’ initials we needed to add into our video. The result wasn’t as good as we’d of hoped but we believe our audience will be able to identify what we were trying to accomplish.

As previously stated in the planning section, we used the online service Facebook to gain feedback from both the performers within our video and also the general public.

Lastly we used a mini DV Canon camcorder to collect feedback from the female performer and edited the feedback using Final Cut.

The beginning of our music video includes a brief introduction which gives the audience background information about the track, such as the name and when it was released. The ‘MTV Base’ logo is used to coincide with our audience factor, as we are aware that people, who are fond of our video and music, will associate themselves with the content of MTV Base.

After completing the animatic and all

other research tasks, to ensure we were

ready to record, we began plotting locations

settings and times in which to meet up with

the performers and book equipment.

OMG