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Transcript

Because of mechanical reproduction,

art is no longer connected with the aura, but rather

"something" to be widely shown, seen and tested

He makes a connection between

With

mechanical reproduction

Art

Benjamin refers mainly to

Film

&

Photography

The seems to exist out of different,

but closely related elements

specific time and place

in existence

film

technol

photogr

authenticity, or uniqueness

film

technology

photography

AURA

the of a piece of art is also specified

by "endurance" and "historical testimony"

1800

1936

it tends to bring back the past

and even more because the original would never be able to reach this situation

it becomes relocatable,

ripped

from

its

cult

value

it lacks unity, and therefore it lacks aura

Film overpowers the spectator,

which can only follow that specific road

But the inevitable lack of aura in film has its pluses too

Walter Benjamin

Technology

and

Film is made out of a bunch of parts

he names it ..

film

techn

photo

film

technol

photogr

Benjamin saw that

with this development

came new, mechanical

reproduction technologies

and possibilities

hmm

film

technology

photography

film

tech

phot

Film changes view on reality

Film can be revolutionary

the mechanical reproduction, however,

detaches the artwork from its historical tradition

and therefore destroys its aura

...which demands full concentration from the spectator

AURA

AURA

And concludes that the replicas miss something

essential

that the original has within its originality

"While resting on a summer afternoon, to trace a

range of mountains on the horizon - this is what

it means to breath the aura of the mountains." - Benjamin

there is an

interchangeable relationship between spectator and auratic art

Early photography did

not lack of aura though..

according to Benjamin,

the ritual value kept the aura alive

AURA

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