How to reach the next level

WHY?

Whe must agree on WHY we do it.

You will not do something the best way only because I tell you to, you will do it because you believe in why we are doing.

We must believe in the same thing to achieve the expected result.

LOGICS:

If you don't believe in what you are doing, you will not do your best

If you don't do your best the product will not be the best it can be

If the product is not the best it can be, you don't believe in what you do

my comments from discussions in disruptive code seminar

- clear goals and missions do not contradict strong wills and opinions, there are different ways and believes of how to reach them but you will understand why which gives your job a meaning - strong wills and opinions can be great for the end result

- the most important is that the top of the company knows what the goals and missions are, if they have different goals no one else will know why they are doing this

- how to visualize the end user to the developer?

Bring them in physically, record the user behaviour, stats

- how to agree on the goals?

*don't tell anyone what to do when they ask for help or make suggestions - ask them back how and why and run the discussion to the end - you get good ideas, they learn why

*set clear goals on all small parts of the business model to let everyone see the importance of each part and be able to understand and make prioritizations themselves

let the developers be part of the biz dev?

Why not? It will take much time, let it in the beginning and see it pay of both in time and quality later on.

It doesn't matter what we say, the project leaders do it their way anyway.

No one will understand this.! It must be as on Facebook.

I refuse to do this in flash, it will soon be dead!

It is impossible, it will take me 5 weeks

We must be let into the process much earlier

Everyone want to do their best,

to get the best result, sharing will follow the same goals

It sucks, we can't release this, it's full of bugs

They don't know nothing.

You can't set others expectations. People set their own expectations. Nor can you manage others' expectations, even if they try to convince you that it's somehow your responsibility to manage their thoughts.

Expectations

Why on earth are

we doing this?

The best

WHAT

bugs are forbidden and

1000 small improvements can be better than one big

news before quality

innovators

They felt that

no one listen to them

their ideas were not realized

they were not part of the specifications resulting in problems later on

they were not doing the right stuff

they were not proud of what they were doing or the releases

***

I felt that

they made the product for themselves, and not for the users

they were not able to do the right prioritizations

they didn't share their knowledge with fellow coders and other team members

they didn't do their best, the end result was ok, but not the best

present the future, one big innovation is better than 1000 small improvements

Laggards, sceptics

Design

Ads

Usability

Return triggers

Integrated campaigns

Gameplay

Recuring triggers

Traffic

Make it possible to prioritize

Markets/languages

Children

Parents

Member conversion

Teens

Payment conversion

1 million € in ad sales?

The users can change

1 million € in user sales?

1 million visitors?

1 million new ideas?

Business model

Costs

Revenue

What will bring us to the next level?

Channels

Clients

Offer

Work-

process

Infrastructure

Skills