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Transcript

appealing

well-reviewed

may encourage more people to

watch the film- similar interests/

like director

familiar location

well known by audience

informs them on location of film,

what the people will be like

brief and vague

simplistic and intriguing

keeps the audience guessing

black connotes bad luck,

misfortune and negativity

simple and clear

doesn't distract audience

Bright and eye-catching.

simplistic and girly

bold and clear

large and unambiguous

connotes good luck,

positivity

The character appears:

less important

unlucky and out of place

masculine

The character appears:

stereotypical and feminine

rich and popular

fun and lively

The billing block/one sheet is simple

doesn't distract audience's attention

serves it purpose

stands out

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