Social Media Trends for 2010
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Social Media Trends in 2010
Growth
Facebook at 350 million users. $1B in revenue.
"19% of internet users now say they use Twitter or another service to share updates about themselves, or to see updates about others." - Pew Internet
Niche Networks
"I see a thousand specific Twitters popping up for places internally and externally, each using OAuth to validate who we are."
-Chris Brogan
Milbook for DoD.
Privacy
"Privacy is dead, and social media
hold the smoking gun."
- Pete Cashmore, Mashable
Social Gaming
"Social gaming will continue to increase in popularity
and become a primary focus for those trying to figure
out how to market to the digital natives."-Lucretia Pruitt
Security
"Attacks using third-party applications will increase
and become more sophisticated. More increase in infrastructure
attacks against social networks or the users of social networks."
-Tom Eston
Identity
"Companies are racing to achieve namespace
dominance over your online profile."
-Chris Messina
Mobile
"App is the new website"
-Mathew Ingram
"Mobile application stores are expected
to generate revenues of nearly $7 billion.
-Gartner
Geolocation
"We’re going to see an explosion of
things that use location."
-Robert Scoble
Online Video
Real-time
"Trend spotting will happen minutes or hours after
some new fad starts, rather than days, weeks or months.
And you’ll hear about break ing news faster than ever before."
-Dan Zarrella
Social Media for Good
"When you tell people you're working on
something and you ask them a specific question, people will come out of the woodwork to help you."
-Andy Carvin
Serious Business
"IDC expects a surge in enterprise spend for
social platforms in late 2010."-Carol Dangson, IDC