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The variants of the CamPro - the CPS and IAFM made their debut in 2008.The CPS was first introduced in the Proton Waja and Face-Lift Gen•2 while the IAFM was incorporated in the new Proton Saga.

In 2008, PROTON launched the latest iteration of our logo, in conjunction with the rollout of our three millionth car.

The new Saga was the first model to use the black and chrome logo.

In 2000, PROTON unveiled our prototype CamPro engine at the Lotus factory in Norwich, United.

The CamPro engine is aimed to show PROTON's ability to produce engines with good power output and meet newer emission standards. The first model to incorporate the CamPro engine was the Gen•2 which was launched in 2004.

Assorted PROTON Logos

In 1996, PROTON produced one millionth car. This achievement was buoyed by several significant new model launches including the Proton Tiara, Proton Wira 2.0 Diesel and the two-door Proton Putra, in addition to existing lineup of the Proton Wira, Proton Satria and Proton Perdana.

In the same year, PROTON acquired a controlling stake in Group Lotus.

2012 marked a new phase for PROTON. From a Government-Linked Company, the national car-maker is now a private entity following its takeover by DRB-HICOM Berhad. With DRB-HICOM's experience as Malaysia's largest manufacturer of automobiles, the company is confident in transforming PROTON and also LOTUS as globally-recognised automotive players.

PROTON further cemented its success with the introduction of its first MPV – the Proton Exora in 2009. The Exora is widely accepted domestically and also in Thailand where the model was recognised in the "Top 10 Vehicles in Thailand" by Bangkok Post newspaper.

Main Client / Customer

PROTON cars are also known internationally as competitive and innovative automobiles. PROTON now is being exported to 50 countries like United Kingdom and continental European markets, thereby realizing its goal of being an internationally successful Malaysian automobile manufacturer.

Types of services/industry

In 1986, barely a year after PROTON first car was launched, we celebrated the official rollout of the 10,000th Proton

In 1988, PROTON debuted at the British International Motorshow, walking away successfully with three prestigious awards for quality, coachwork and ergonomics.

In 1996, we produced our 1 millionth.

The automotive industry in Malaysia is one of the most important and strategic industry in the development of Malaysia’s economy and transforming Malaysia into industrialized nation. Malaysia has four national automobile industries, they are Perusahaan Otomobile Nasional Bhd, known as PROTON, Perusahaan Otomobile Kedua Berhad (PERODUA), NAZA, and DBR-HICOM.

About Proton

About Proton

CURRENT PROJECTS

Pintar Program

Bridging Community/Outreach Program

Program Sejahtera

Malaysian Skills/PROTON Skills

Safety Campaign

PREVIOUS PROJECTS

Adopt A School Program

Flood Relief Program

The dream was fulfilled when PROTON was officially incorporated on May 7, 1983. The very first model, the Proton Saga was commercially launched on July 9, 1985.

The name "Saga" was chosen by Ismail Jaafar, a retired military soldier, and derived from "saga" (Adenanthera pavonina), a type of seed commonly found in Malaysia.

It all began in 1979. Malaysia's Father of Modernisation, Tun Mahathir Mohamad, (then the Deputy Prime Minister of Malaysia), mooted the idea of establishing an automotive assembling and manufacturing industry in our country.

It was Tun Mahathir's dream to accelerate Malaysia's industrialisation capabilities to match those of developed nations.

PROTON aim to achieve several broad objectives to meet expectations of good corporate governance, ethnical corporate values and responsible corporate citizens. They also advocate a culture that appreciates the value of social services.

PROTON CSR initiatives are divide four segments; market place, work place, community and environment.

Others Activities

The brand that moved MalaysiaPROTON is Malaysia's leading automotive manufacturer with 25 years of innovation and exports to over 25 countries. Today, it has over a dozen models in its stable with more than 3 million units sold.

History / background of PROTON

PROTON are fully aware that the focus one company makes to its profitability must correspond to its focus on human resource development, the environment and the society within its operations.

PROTON has achieved a commendable success in building the PROTON brand name as the pride of the nation. PROTON's success story is a testimony of its product quality and excellent service.

PROTON has shown remarkable progress in the past and will persistently improve its services in the wake of increasing market competition and the impending challenges which the ASEAN Free Trade Area (AFTA) will bring.

Being the sole marketing arm of PROTON, PROTON will constantly strive to be at the forefront of the industry. PROTON have commanded the local automotive market, and will continuously dominate the pursuit of being the Customer's Number One Choice for Automotive Products & Services.

The PROTON way

PROTON employees are dedicated to the Company's long-term success. Every PROTON employee shall operate under the Company's shared values and rely on these values to guide their behaviour with each other and the customers. These values form the foundation of how PROTON work and conduct business.

QUALITY

FOCUS

INNOVATION

TEAMWORK

SPEED

CARING

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