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Solution

Museums:

web/mobile platform with interactive text, sharing-rating capabilities, analytics

Customers

  • Museums & Exhibition areas
  • Visitors

1. Statistics

2. Administer their db themselves

3. Recognition - Free publicity

4. Direct link: exhibition - museum shop

5. Push notifications

Product

  • Tour guide app for visitors
  • Statistics platform for exhibitors

Visitors:

Services

  • Evaluation tool for museums to increase engagement
  • Rating-sharing-educational tool for visitors

1. Geolocation - Directions

2. Read & Listen

3. Gamification - Rewards

4. Physical Postcards & Gifts

5. Digital visitors' book

  • 55.000 Museums in 202 countries (17.500 in the US)

Market

  • In 2012, the 100 most famous museums counted 158.340.332 visitors.

Problem

People visit museums to see something they know it's there.

Friends' recommendations is the 2nd reason to visit a museum.

The Athens of 1674, Jacques Carrey, Oil Painting, 1674, On permanent loan to the Musée des Beaux-Arts.

1

(a) a statistics tool for exhibitors who wish to learn more about their audience

(b) an educational enriched tour guide application

Launch: Athens City Museums - December 2013

Customers:

Museums/Exhibition areas

Andreas Fatouros

Co-founder, Art Specialist

& Researcher

Visitors

Revenue:

Enrollment, Subscription fee

Yiannis Nikolopoulos Co-founder,

Lead Developer

Services to visitors

Team

Daphne Tsevreni

Co-founder,

Business Executive

1st year:

Positive cash flow

Net Profit 23.220€

2nd year:

Break Even Point:

6 small-medium museums

32.297,44€

9 out of 10 want terms definitions & explanations

3 out of 5 find current descriptions difficult to understand & vague

Visitors

Exhibitors

  • Boring descriptions
  • Lack of interaction
  • Unlinked confusing information
  • Old fashioned tech
  • No evaluation tools
  • Fail to communicate - educate
  • Lack of social iteration
  • High cost tech solutions
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