Midterm Report

Design Choices

Technologies Used

Successes and Failures

On my publisher brand mark I didn't use a template or certain design. I inserted a text box and added my text and changed its font and design. Then I selected a border and made it bigger. I then filled in the border. I looked up the two pictures on google and copied them over.

The first brand mark that I made I used Publisher.

For my piktochart brand mark I didn't use a template or certain design either. It took me a little while to figure out how to use it because it was new. The first thing i did was pick a background. Then I found out that I was able to make the laptop picture bigger and find a website picture that could replace the blank screen.

Brand Marks

• With my first brand mark I don't know that there were many successes with it. I think that the font and the color were a unique mix. I had school colors involved and the bearcat.
• There were more failures in my first brand mark. It seemed too simple. I have no idea why i put the laptop picture in it. Some people said the font was hard to read, but I have no trouble with it. Would have to get the bearcat logo approved if they were to use it.
• My second brand mark I feel was a lot more successful. I think that the laptop and web page were a good idea. I was able to tie in the paw logo. I wanted it to be different from my first one and what anyone else would make and I accomplished that.
• For failures I would say that I didn't like that I couldn't change the orange in it. I wish I could have made it purple or a neutral color. The paw would have to be approved to use.

My second brand mark that I made I used Piktochar.

Feedback

For my first brand mark the feedback was basically what I said in my successes and failures. Some people said the font was hard to read. The picture of the laptop in the corner was a little childish which I agree. The white from the laptop picture threw it off. It was to generic. Overall not real positive feedback on my first brand mark.

My second brand mark was more positive. It didn't have the negative comments like I had in my first one. It was a lot better than the first I was told. I think in the yammer voting it was first, so other people outside of the class liked it. Overall the second brand mark was more positive.

Design Choices

Successes and Failures

Feedback

Technologies Used

Social media Campaign

Essay Contest

In the first one that we created we used publisher.

In the first one we created we wanted to make it look gloom and scary. That's why it is so dark and we have the cemetery for a background. We didn't necessarily have a specific design that we wanted to make or go off of.

In the second one we were going for a sci-fi, futuristic design. We didn't have an exact layout that we wanted to go off of.

Our first one was a failure because we used the wrong material. From the design point I really liked it. We had pictures that went well with the prompts. Felt like the colors were good. The main thing was that we had the wrong promt. Also, the font was a little hard to see some said. Once it was printed out though it wasn't that hard to read. Overall, the feedback wasn't great, but I thought we had a good design.

The second one we made was better just because we had the right prompt. I think the sci-fi feel that we were trying to get with it was achieved. Our prompt was also good, many people said they liked that. Our design overall seemed to be lacking something which is what people said. It seemed a little to simple. Overall, it was better than our first one and we improved.

In the second one that we made, we used power point.

Week Three

Week Two

In the third week of our campaign I made

another post in Yammer and I recieved the

most interaction that I have any other week.

The third week I had two people like my post

and another person share my post.

In the second week of our social media

campaign, I posted again to Yammer. This

time I recieved only one like from the Yammer

community.

Week One

Overall as a group we got our most action

from week one. I posted to Yammer about

the essay contest and received one like on my post.

Midterm Report

Conclusion

Overall Campaign

Week Four

By: Skylar Paulson

I think that overall the social media campaign

was successful. We increased the overall number

of participants from last year. I believe the increase was because of all the advertising that we did. Hopefully each year it will continue to

increase!

I think that I have improved immensely in my design

skills. I also, have gotten a lot more familiar with publisher, prezi, yammer, and piktochart. Publisher was the only one

that I had previously used before. I wasn't very familiar with it, but over the course of using it in class I got a lot better with it. I never used prezi, yammer, or piktochart. By using them I found new ways to make/present that are better than typical power point or publisher. With every project I feel as if I progressed. If you look at each of my projects I think you can agree that I did get better every time.

In the fourth week I made my last post in Yammer.

With my highest activity of the weeks in the previous

week I was hoping for more activity on the last week.

Unfortunately I recieved my least amount of activity

from any of the weeks. I didn't recieve any likes on my

last post in Yammer. I think it was due to the high number of post from the previous weeks.