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Grow your blog into a business
3
Is it a blog?
Or a business?
What is your vision?
Define your mission
- What's your story? (Made to Stick)
Measure your mission
- What does your audience think?
Pursue your mission
- With maximum passion and energy
You can do anything ...
But you can't do everything
Make something people want
People Don't Buy What You Do
"If you make something (people) want, they will be happy and you can translate that happiness into money."
- Paul Graham
Time = money
- So time management is essential
- What's the best time to ...?
You need help
- Do you have "pirate ship"?
- "Life is about the people you meet and things you create with them"
Video? Mobile?
The Golden Circle - Simon Sinek
YouTube: More than 1 billion monthly users
- YouTube Partners make $3-5 CPM
Mobile explosion:
- More mobile devices were activated last quarter than people on the Internet when Expedia launched
- iPad / tablets: fastest adoption ever
It's business time
The Influence Model:
- Influence makes markets
- Quality content creates
influence
What else can you do?
- Teach cooking classes
- Meal planning
- Catering or food production
- Freelance writing
- Cookbooks
How do you make $$?
- Directly sold ads
- Ad networks
- Sponsorships
- Affiliate links
- Sponsored posts
Next step, afford fancy shoes again!
Be different,
not better
Creativity is the new literacy
Chase Jarvis:
- Photographer
- Entrepreneur
- Celebrity
- Speaker
- Trainer
- Author
@markbriggs
- Author: Entrepreneurial Journalism, Journalism Next, Journalism 2.0
- Director of Digital Media, KING5
- Co-founder of Fork
Who are you?
What are your biggest challenges?
design by Dóri Sirály for Prezi