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Although there are plenty of magazines that relate to different topics, generally interesting certain target audiences, I wanted something different for my magazine. Instead of writing about food or fashion every month, I created a magazine with a monthly theme. This way, I can delve deep into several topics in order to reach a larger audience.
It is because I thought about this magazine project as something I would publish 12 times a year, every year, that I was able to come to the conclusion that one can't possibly write equally interesting and raw stories about travel for years on end. If this is a magazine that is going to last and is going to keep the fast-paced millennials entertained, then the thematics of every issue need to be adapted to the way of life as it is today, ever so evolving.
After I chose the theme for June's issue of my The Guide, I thought about ways that travel can affect women from the ages of 18 to 30. By writing stories or presenting ideas about every factor of traveling such as staying slim while you swim, getting the best nail polish for a chip free trip, or taking a trip with no vacation days, I am communicating with a broad target audience.
The means of distribution for my magazine would go as follows, print, a website with uploaded PDF's of the issues, as well as small segments, picture albums of our featured celebrities and events, and story jumps from print. The Guide would also be part of Instagram, Twitter, and Snapchat. And it will have a Facebook page, as well as an application for smartphones.
What started off as paper and pencil turned into the front page, table of contents, and double page spread of a magazine, with a little help from something called Photoshop and and Indesign, of course. The pictures that one can see on the magazine did not look that way once they were taken. After the pictures were meticulously photoshopped, I placed them on Indesign where I started to play around with he layouts. Dafont.com helped me download different fonts in order to fit the different parts of my magazine. Not only did I learn to use these softwares but I also learned to understand how other publications layout their pages.
Before I started my production, I spent several days researching and flipping through several different magazines in order to understand the how's and why's of the pictures that were used and the layout techniques that were implemented.
In order to make my magazine resemble that of a real magazine, I decided to photograph clothing and use similar layout techniques when laying them out on my pages. I also looked to magazines for font references. Magazines tend to go with big and bulky cover lines since it immediately catches the readers eye, which is why the fonts on my front page are as thick and easy to read as can be.
I believe space was the number one factor of the enhancement of my production skills. Due to the fact that I only had three pages to show my work on made me more critical as to the items I placed on my pages. I had so many ideas that I wanted to incorporate into the three pages but I had to learned that sometimes, more is not the merrier. I learned to focus on one small thing, such as blush and strategically break it apart in order to show off its powdery composition. Perhaps if I would of had several pages to lay out, I would not have paid attention to the small stuff and just photographed away at a normal, shimmery blush. But the fact that I had three pages to prove myself allowed me to make the best out of the items I had, big or small, that way the entire page could be covered in admirable work.