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Designing for Engagment - mockups

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by

Leticia Britos Cavagnaro

on 7 November 2017

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Transcript of Designing for Engagment - mockups

Designing for Engagment
Part 1: Design the Experience
Designing for Engagment
Part 2: Design Sneaky Lil' Experiments
This is a:
Course
Event
Club/ group

Meeting
Event
Other:_______

Participants
Key questions:
who might we be excluding?
what
incentives
will make participants want to come?
Goals
Key questions:
what will participants get out?
how do you want them to feel?
what do you want them to do?
Flow
Key questions:
what will participants do?
who will facilitate?
what is the sequence?
what other roles are needed?

hints:
you may include short stoke-like activities;
include a debrief or other way for participants to reflect and provide their point of view.
Resources and Space
Key questions:
what materials do you need?
(hint: think beyond slides!)
how will you set up the space to foster the right interactions?
(hint: you can move furniture even if it's not on wheels!)
Language and communications
Key questions:
what terms may resonate with the target participants? which may not?
what may be the best means to communicate with the target participants?
Once you have an idea of what you want to achieve, design small experiments/prototypes to learn and adjust your plan before you invest a lot of time and resources on implementation.
Unpack
Regarding your plan, what are your...
ASSUMPTIONS
QUESTIONS/DOUBTS
What aspects and potential outcomes of the plan feel safe to assume? (eg. Students will not attend a course unless they get credit for it)
Hint: remember the circus example
What aspects and potential outcomes of the plan feel more uncertain?
(eg. Will faculty be open to engage on a stoke activity to open a meeting?)

Craft an experiment
Select one or more assumptions and questions/doubts and figure out a way to de-risk your plan
Methods you may use:
role playing
mechanical turk
fake door
other
video
sketching
building
Double check
Improve your experiments by asking the following questions:
is this going to help us learn something?
can it be simpler?
can we do it in the next couple of weeks?
looks: similar to
Full transcript