Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Messaging Platform with Bridging the Gap video

No description
by

Chris Kelly

on 22 February 2016

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Messaging Platform with Bridging the Gap video

Messaging Platform
The Purpose
MoDOT Communications Division
A tool to help our organization
communicate a consistent message
to various audiences.
Citizens
Legislators
Stakeholders
Employees
The Components
Identify Strategic Issues or Key Topics
Positioning Statements
Audiences
Customized Messages
Monitor/Track Revisions
Goals
Be a "living" communication platform
Remind team of key messages
Prevent mixed or wrong messaging
Help on-board new employees
Serve as a reference document
Objectives
Maintain consistent messaging across all segments
Strategically link agency messaging into a fluid, coherent flow of information
Strategies
Define issues
Create main message for each issue
Identify key audiences
Develop customized audience messaging
Monitor issues and messaging
Track changes and revisions
Alert system when, how and why our messages change
Messaging Platform
...preventing
situations
like this
A new tool that will allow us to align our messages.
What is a Messaging Platform?
You are now an expert.
Full transcript