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Using Social Media to Help Students Navigate the Job Market
Transcript of Using Social Media to Help Students Navigate the Job Market
Using Social Media to Help Clients Navigate the Job Market
Socially Savvy Clients
LinkedIn connects you to trusted contacts and helps exchange knowledge, ideas, and opportunities with a broader network of professionals.
With more than 70% of jobs being found through connections, it’s essential for today’s college students to learn the important art of networking.
As the leading professional network on the web, LinkedIn has become an essential tool in helping students transition to young professionals.
Student Partners for pilot academy
Five week series, 1 & 1/2 hours
Hybrid lecture and lab
Opportunity to integrate employers
Topics Influencing Services & Recruiting
Traditional recruiting cycles are changing
Employers are using career fairs more as a branding tool than recruiting tool
Tailored needs to fit recruiting resource commitment
Varying company social media policies (social media team or culture of “control”)
Social media as tool to be leveraged, not to replace face-to-face interaction
“The purpose and value of ADP utilizing social media allows us to practice our own personal branding,
develop expertise to allow us to train future talent
leverage our new skills to
, and most importantly find new talent! Our recruitment team
praises those recruiters that are able to source or engage a candidate through social media
We find that in this market, recruiters must have social recruiting skills.”
Kelly Anderson, Senior University Specialist
Recruiters are global and active with technology
Research Employers & Opportunities On...
Resources in style!
How to share your brand:
Link or QR code on resume or contact card
Cross-promote on all sites or virtual portfolio
Network and interview prep
Company innovation and news
Connect clients with employers
Ignacio Gallardo & Brittany Manzer
UCSB Career Services
Alumni feature & Directories