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Transcript of My plan
Why Invest in Honduras?
Merendon Consulting S.A.
is a consulting firm that specializes in innovative investment opportunities aimed at creating a sustainable tourism sector in Honduras.
Incentives for sustainable tourism projects.
Diversity of tourist destinations.
Equal treatment and incentives for foreign investment.
Tourism industry is a priority.
Provide foreign multinationals and individuals with our well-rounded set of interrelated services to aid them during the investment process.
To make Merendon Consulting S.A. a well-founded company with a strong commitment to build our value by focusing on promoting innovative projects that support a sustainable tourism.
Business Plan Development
Honduran Institute of Tourism (IHT)
Honduran Congress of Investment
World Tourism Organization (UNWTO)
Hayter Oaklief Luque Agency (HOLA)
Universidad Tecnologica de Centro America (UNITEC)
Centro de Arquitectura y Diseño (CEDAC)
Company swot analysis
The only company that focuses on creating a sustainable tourism sector in Honduras.
No experience as a business.
Key Partners- Institute of Tourism and Congress of Investment
High violence and corruption rates
Foreign Individuals and Multinationals
Investment Industry: 5-6%
Tourism Industry: 10%(2014)/5%
HOW ARE WE DIFFERENT?
Facebook, LinkedIn, Twitter, YouTube, Blog.
Consulting services specializing in the tourism industry in Honduras.
Long time player
No social media
Sole player up to now
Entry of rivals
13,500 USD upfront
15% monthly fixed costs
13% variable costs incurred during project
1. Focusing on innovative projects will support our goal of creating a sustainable tourism sector.
2. Innovative projects must contribute to the triple bottom line.
3. Working with government institutions will allow us to contribute in changing country image.
4. Maintaining a strong online presence will set us a part from our competitors.
5. We expect our revenues to be higher than our costs and increase annually by 2-5%.
6. We anticipate a net profit margin higher than 3%.
1. Be the leaders in the investment consultancy industry in Honduras.
2. Increase investment in the country.
3. Promote innovative projects.
4. Create a sustainable tourism sector in Honduras.
5. Relaunch country image.
SUSTAINABLE TOURISM attempts to make a low impact on the environment and local culture as possible, while helping to generate income, employment and the conservation of the local ecosystem.
Those projects that contribute to the triple bottom line.
Break even analysis
Don't harm the environment
Use alternative methods of energy, transportation, etc.
Conserve and promote our natural resources.
Using eco friendly materials.
Educating locals about sustainability.
Creation of secondary jobs.
"Creating a better world, one project at a time"
We are the
consulting company that promotes innovative projects that will support a
sector in Honduras.
Focus on delivering an aggressive online marketing campaign.
ZaGo Solutions focuses on hotel chains only.
ZaGo Solutions implements projects.