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7 Steps to Creating a Social Media Strategy that Works!

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by

Jessika Phillips

on 24 February 2015

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Transcript of 7 Steps to Creating a Social Media Strategy that Works!

Rethink your Marketing Funnel
Who is your client persona?
What does a day in their life look like?
What are their pain points?
Where do they go for information?
What are their goals / motivators?
Your Ideal Persona is one who is a raving fan!
Know your Audience
"Relationships are more powerful than marketing" - Jessika
Create Helpful Content
Inbound Stats
Attract Your Ideal Prospects
-Add Value-
4- E Checklist
4- E Checklist
Educate
Engage
Expert
Entertain
Thank you!
6 Step Marketing Funnel
Attract by being Human
Create a blog with answers
Jessika Phillips
NOW Marketing Group
More than a process
Inbound = Relationship
Marketing
Full transcript