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Nike Advertisement: Ethos, Pathos, Logos

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Saul Zigala

on 31 October 2013

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Transcript of Nike Advertisement: Ethos, Pathos, Logos

Nike Advertisement
The advertisement is trying to persuade women because it is giving reasons to why women should play sports.
Reasons to Play Sports
less likely to get breast cancer
more likely to leave a man who beats you
less likely to get pregnant when you don't want to
less depression
Nike is the ethos in this advertisement because they have the swoosh sign and they are using a women to promote this.
The advertisement is trying to make women feel good, knowing that it can reduce a lot of sicknesses.
Intended People
The advertisement is intended to women from the ages 15-35 years old.
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