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Social Media & Social Activism

Social media's impact on activist movements as demonstrated by Occupy Wall Street and Kony 2012
by

Y H

on 28 February 2015

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Transcript of Social Media & Social Activism

Social Media
+
=
Modern Activism
A Cause
-help further existing activism
-create new activist movements
social media and new media
wearethe99percent.tumblr.com
Facebook group & event pages
#occupywallstreet #ows
occupywallstreet.org
never corporate media...
Twitter
78.3%
3 Tactical Focuses
to draw on social media
1. visual, vivid images

2. emotional

3. simple
Social Media's Impact on Activism
new approach
quicker communication
everyone has opportunity to participate
ease
community builder
Criticism
WHO?
WHAT?
WHEN?
The 3 W
Share-pocalypse
Know your tools & how they work
Assess your risks
Keep your supporters engaged allday.allweek by being creative
Diversify between traditional
and digital technology tools
to get folks out of the comforts of their armchairs
Hootsuite is a great friend
PowerPoints? Naah to booring. What about PREZI?
Vimeo or Youtube
#never #overuse #the # #on #Twitter #that's #annoying
Clear and creative website
(:
Full transcript