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Animal Collectivism - Animal Print

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on 12 May 2014

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Transcript of Animal Collectivism - Animal Print

design by Dóri Sirály for Prezi
Animal Print
- One of the longest standing patterns in fashion
- It's in style every seasons
- This trend is being hunted down everywhere in
fashion, clothing, accessories, jewelry and home

History of Animal print
- Cavemen
Used animal skin and fur for clothing and to sleep on
- Kings and other high-ranking people
African and Egyptians used it as status symbol
- In the 20th century, fashion designers, high-ranking
people, Hollywood stars and celebrities turned it
into a fashion trend
<-- In the 1990s, the Spice Girls walked in
animal print
<-- In 1925, American film actress
Starlet Nixon
<-- In 1947, Christian Dior first
introduced leopard print dress
<-- In 1954, Marilyn Monroe wore
a leopard print scarf
- In the 1950s, Roger Vivier, a French fashion designer introduced animal print heels
- The end of the 1960s, animal print became popular women’s apparel and hippie’s subculture
Animal print trend is being hunted down everywhere in fashion
Shoes and accessories
Home decor







In 1940s, the emergence of the pin-up girl as a new American icon, like Bettie Page -->
- In 1970s, the punk rocks scene brought a new vibe to animal print in fashion
ut what is the
history behind it?
- When Kings and high-ranking people used it, animal print represent royal,
luxury, classic, and a sign of power and wealth
- The concept for hippies in 1960s is to be wild and free like an “Easy Rider”.
- In 1954, after Marilyn Monroe was photographed in a leopard scarf, it
became an instant symbol of glamour and adventurous
- In 1970s, during the Punk rock movement, punk rock stars showed to wild
side of animal print
- In 1980s, Joan Collins wore diamonds, fur and a strapless leopard gown
brought animal print back to glamour mode
- Now, many Hollywood stars and supermodels wear animal print to be sexy
and fashionable
By Iris Tang
The rise of animal print
In 1950s, Actress Elizabeth Taylor, the "timeless beauty" wore animal
print swimsuit -->
In 1960s, First lady - Jackie Kennedy
wore a animal print coat -->
Nowadays, many famous brands, like Prada, Betsey Johnson, Dolce & Gabbana, Christian Dior are big supporters of animal print.
Supermodels, Hollywood stars and celebrities are also big fans of animal print.
Why do we like
to wear animal print?
- many psychologists believe that it is because the patterns are locked into our DNA, going back to a time when our ancestors were hunter-gatherers and animal skins were treasured for their warmth.
- They believe that by wearing the skin of an animal, you were harnessing that animal’s power
Feelings associated with animal print
Wild, exotic, luxury, classic, wealth, fun, dangerous, adventurous, glamorous, sexy
When you wear animal print, do you feel like you have the power over the animals or you want to resemble the animals?
Also in 1990s, Gianni Versace used animal print in all his collections.
Thank You!
Animal Print
- “Our ‘inner cavemen’ side came out when we saw animal print.
We are instantly subconsciously primed with a version of the
classic ‘fight or flight’ response.
- Whenever a human sees another human wearing animal print,
there is a significant amount of subconscious fear activated in
the centre of the brain.
- Animal print increase attractiveness because the subconscious
fear response causes increased looking time.
- In the mind of most males seeing females in animal print, their
fear led them to keep an eye on it because it reminds them of
the ‘wild predator’.

A psychology online article
- They think that we wear animal print because we
are searching to discover our primitive past.
Why do you think animal print can stay in style for so long?
“ You might find this happening to you at the zoo. Lets face it. Standing near the fence looking in the opposite direction of a predator, like a leopard. Give it a try, you have to force yourself to look away. Also, when you are looking at zoo tigers you may have a little moments of anxiety when you lose sight of one tiger. It’s natural to prefer to know where the beast is and to be able to keep an eye on it.”

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