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My Wine Words

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by

Allie Merrick

on 29 March 2015

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Transcript of My Wine Words

MY WINE WORDS
TUNE IN. TIP UP.
DEFINE WINE IN YOUR OWN WORDS
WITH PETER & ALLIE AS YOUR HOSTS.
JOIN THEM
ON AIR
,
ONLINE
&
IN PERSON
AS THEY PAIR WINE WITH
MUSIC
,
ART
,
MOVIES
AND
FASHION
.
[
ON AIR
]
WEEKLY 1/2 HOUR EPISODES
FEATURING:
PRE-RECORDED WINE PAIRING SEGMENTS
1) WINE + MUSIC: CONCERTS, SYMPHONIES, & BANDS
2) WINE + ART: GALLERIES, ART MUSEUMS & ARTISTS
3) WINE + MOVIES: ACTORS, DIRECTORS & THEATERS
4) WINE + FASHION: APPAREL, SHOES & ACCESSORIES
& A 'MEET THE MAKER' SEGMENT
WHERE PETER & ALLIE SIP WITH A WINEMAKER
WHILE EXPLORING THAT MAKER'S NON-WINE HOBBY
(IE: KAYAKING, FISHING, FLYING, PLAYING PIANO, ETC.)



[
ONLINE
]
WEEKLY VIDEO CHAT SESSIONS
FEATURING:
VIRTUAL TASTINGS
WHERE THE PUBLIC IS INVITED
TO TASTE W/PETER & ALLIE ONLINE
"GET THE WINE & GET ONLINE."

WEEKLY VIEWER SPOTLIGHT
FEATURING:
"VINO + VIEWER"
A WINE PAIRING MADE BY PETER & ALLIE
WITH A BOTTLE OF WINE & A SELECTED VIEWER
"IF YOU WERE A WINE, YOU WOULD BE THIS BOTTLE."

DAILY SOCIAL MEDIA POSTS
FACEBOOK, TWITTER & PINTEREST
FEATURING:
QUOTES, PHOTOS, BLOG POSTS & POLLS



[
IN PERSON
]
SCHEDULED LIVE TASTING EVENTS
AT RESTAURANTS, BARS & WINERIES
FEATURING:
PETER & ALLIE TASTING ON LOCATION
WITH THE GENERAL PUBLIC
(FILMED FOR FUTURE ON AIR CONTENT)
MY WINE WORDS
TUNE IN. TIP UP.
This is Rebecca Pittock Shouldis.
She's the winemaker
at Ghost Hill Cellars, but that's not all.
She is also a flight mechanic
& works on F16's in Portland.
The Matrix is a movie
with particular characteristics
that certain wines also have.
Peter & Allie select wines
that share the same traits as
selected movies, music & art.
Thibault Morey is a winemaker
in Burgundy, France.
When he's not drinking wine,
he's drinking something else
& composing music
that he plays on the piano.
In addition to pairing wine
with music, movies & art,
Peter & Allie pair wine
with fashion as well.
Keith Saarloos,
owner of Saarloos & Sons Winery
isn't your typical winemaker.
This hipster is connecting online
with quotes, comedy
and behind the scenes
winery & vineyard snapshots.
MY WINE WORDS
ASSET LIST:
TRADEMARKED NAME & LOGO
ORIGINAL THEME SONG & TRAILER
VIDEO SERIES WITH OVER 150 VIDEOS
MONTHLY ONLINE PUBLICATION
'PERFECT PAIRINGS'
ESTABLISHED WINE PERSONALITIES
PETER EIZEL & ALLIE MERRICK
OFFICIAL TASTING CARDS
& MERCHANDISE
MY WINE WORDS:
MONETIZING
ON AIR ADS

ONLINE ADS

FEATURED WINE POSITIONS
FOR ON AIR SEGMENTS & ONLINE TASTINGS
MARKET TO:
WINERIES

FEATURED EVENT LOCATIONS
FOR IN PERSON TASTINGS
MARKET TO:
VENUES
(RESTAURANTS/BARS/WINERYTASTING ROOMS)
Full transcript