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IKEA Business Model Canvas
Transcript of IKEA Business Model Canvas
- Families that are cost-sensitive.
High-quality furniture at low prices.
Word of Mouth
IKEA Family Card
Self-service + in-store personnel
Assembly + Delivery Services
Cafe + Children's playroom
IKEA - Business Model Canvas
Physical - Products, Stores, Distribution
Human - Personnel, Services
Intellectual - Brand
In-store + after-sale services
WWF, UNICEF, UNDP