Loading presentation...

Present Remotely

Send the link below via email or IM


Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.


Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Part 3 Strategy formulation of ZARA

Harvard Business Review ZARA case study in MBA Class at NIDA Thailand

Wannisa Karnsommut

on 22 February 2013

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Part 3 Strategy formulation of ZARA

Strategy formulation Strategy Map B est Cost Strategy Combined of Strategy :
Cost Leadership is usually capture in mass production
(mass product, less differentiation) Standardization

Differentiation Strategy is usually captured to produce goods that have more value added fashionable,
fast delivery customization Resource Based View (RBV) Designers are valuable and costly resource.

Just-in-time System.

Vertically integrated retailer. Strategic Positioning Balanced mixture of standardization
and customization
Full transcript