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The Charlton Tavern

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Nicole Kellogg

on 8 January 2013

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Transcript of The Charlton Tavern

By: Nicole Kellogg, Lizzie Dickerman,
Chelsie Haggart, and Caitlynn Hamm Charlton Tavern Type of Company Location 745 Charlton Road, Charlton, NY 12019 Company Strengths Reliable
Has Value
Good Quality
Part of the Town

Community Service Opportunites the Company Faces Help people out with fundraisers (food/room)

Sports teams parties (team buffet)

Community Service Consistent


High Value

Good Quality Family restaurant and bar that serves lunch and dinner Company Weaknesses Always trying to improve

Possibilities for things to go wrong Threats The Company Faces Large staff, potential for mistakes Position Customers Lunch: mostly older, retired people

Dinner: Get-togethers
sports teams
family dinners
kids/teens with friends Reason For Advertising Information about the restaurant

To reach people out of the area (in Schenectady, Clifton Park)

To reach people in this town

Newspaper/Facebook/Websites Competition Saratoga restaurants

Ballston Spa restaurants Competition's Strengths There are more people in
Saratoga and Ballston Spa Competition's Weaknesses Farther away

Not a great atmosphere

Not as great food

Lack in attention to detail Maloney's
Full transcript