Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

2. 3036 Publishing Workflow

No description
by

Eben J Muse

on 27 January 2018

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of 2. 3036 Publishing Workflow

Porter, M., 2004. Competitive Advantage: Creating and Sustaining Superior Performance, New York: Free Press.
Acquiring Editor
Managing Editor
Editor
Design
Copyeditor
Printer
Distributor
Marketing
Publicity
Sales
12.5%
Warehouse & Distribution
10%
Retailers
45%
5.5%
Kuroda Seiki [Public domain], via Wikimedia Commons
Frans van Mieris (I) [Public domain], via Wikimedia Commons
[Original text]
“For anyone who wants to check all of this, I really don’t suggest watching Groundhog Day in this manner. It’s not the best way to enjoy what is essentially a light-hearted comedy whose metaphysical concerns are supposed to be enjoyed in fun, and not worked out mathematically. Normal people should be happy to just watch, and accept that Phil Connors is stuck repeating his one day endlessly over and over until he finds himself- but then, I don’t think I’m normal.”

[Edited version]
“For anyone who wants to verify this, I don’t suggest actually watching Groundhog Day in this manner. It’s a light-hearted comedy, whose metaphysical concerns are supposed to be enjoyed and not worked out mathematically. Just accept that Phil Connors is repeating one day over and over until he finds himself.”
Hill (2011)
Publishing Workflow: Getting the MS from Writer to Reader
Business Models
Workflow Model
Editor vs Proofreader
Kuroda Seiki [Public domain], via Wikimedia Commons
Beyond the publisher
Second hand market
Bowman's Strategy Clock
Low-cost market
rivals' products are essentially identical,
price competition dominates,
most buyers use the product similarly and want similar features,
buyer switching costs are low,
large customers shop aggressively for the best price.

Differentiation market

buyer needs are diverse,
many ways to differentiate that have value to buyers,
few rivals choose the same approach,
product can't be quickly or cheaply imitated.
Collins, J., & Porter, M. (n.d.). Strategy and Competitive Advantage. New York Free Press. Retrieved from http://www.montana.edu/brester/agbe445/readings/Strategy.pdf
MS
Book
Full transcript