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10 Lessons on Media Literacy

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Jenny Holm

on 13 September 2013

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Transcript of 10 Lessons on Media Literacy

10 Lessons on
Media Literacy

Lesson 1: The Media Message
Through examples and creative games, participants learn the difference between news and information and experiment with various ways of presenting information to make it interesting for different audiences, which helps them understand how media language and the structure of news may change depending on the intended audience.
What is media? An overview of the development of media from ancient times to today.
Lesson 2: Media History
Lesson 3: Media Freedoms and Limitations
What does it mean to have freedom of speech? Freedom of the press? What kind of speech is protected and what is not? What are journalists’ rights and responsibilities? What are journalism ethics? Participants discuss various ethically challenging situations and how they might respond.
This lesson helps students understand how to critically evaluate information they see in the media in order to avoid being manipulated.
Lesson 4: Analyzing the Media
Lesson 5: Media from the Inside and Advertising
This lesson examines media as a business. How do media outlets work? How do they earn money? Students also examine methods of persuasion used in advertising.
Students learn about print media formats, analyze how newspapers are put together, and critique print media content.
Lesson 6: Print Media
This lesson focuses on the specificities of radio and learn how to tell stories using sound. They have the chance to record and edit short sound bites of their own.
Lesson 7: Voice in the Media
Students explore the medium of television and how images and sounds work together to create meaning. They watch TV stories and discuss them, then try their hand at shooting and editing their own short TV program.
Lesson 8: Images in the Media
Lesson 9: New Media
The Internet and online tools have created a revolution in the media world, enabling new forms of content creation while forcing old ones to evolve. Students learn to create their own media content online and discuss the opportunities and risks presented by this evolving medium.
Participants use the knowledge and skills they have acquired during the course to influence their audience (in this case, other course participants) with a message they have developed.
Lesson 10: Media and Me
High-school level curriculum developed by the Media Initiatives Center in Yerevan, Armenia

Support provided by Internews and USAID
60 BCE
1500 BCE
1041 CE
1446 CE
Semites in the Levant devise the first alphabet
The Roman "Acta Diurna" is the first known
public daily news bulletin
Printing using separate moveable characters in China
Johannes Gutenberg invents moveable type printing press in Germany
Full transcript