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SOUTH AFRICA

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by

Ipshita Kumar

on 14 November 2013

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Transcript of SOUTH AFRICA

Impact Of Hosting Global Sports Event on a Destination
SOUTH AFRICA
FIFA WORLD CUP 2010
INDIA
Common Wealth Games 2010
FIFA WORLD CUP 2014
BRAZIL
-Ipshita Kumar
IMPACTS
MARKETS
Regeneration of Dereliction of Urban Localities
Gentrification
Forced Evictions
Still persisting poverty
URBAN RENEWAL
Expected a boom in Tourism
Boom never came!
limited availible seats on airlines
pushed prices unnaturally high
TOURISM
Expected to be Revenue Neutral however in the both expenses and income estimates ballooned bringing LARGE fiscal deficit. (Expenditure>Incom)
REVENUE
IMPACTS
High Increase in Tourism
Keen on coming back to explore after games
More than two-thirds of the tourists perceived South Africa as a great host.
TOURISM
Greatest upgradation for SA
Large investment on new roads and airports
Renewal of public transport offering huge benefits for the locals
INFRASTRUCTURE
Increase in Employment
Muted the effect of the recession around the world
Scored a goal for inclusion in the Economic Group
ECONOMIC
IMPACTS
TOURISM
MOST BENEFITING SECTORS
The Stock Exchange closed 1.68% lower pulling the construction stocks down with it. The stock exchange markets did not forecast large positive economic impacts. They were rather scaled down.
Lecturer : Susanna Garrido
Full transcript