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Hatsune Miku and Vocaloids

An overview of your favorite Japanese singing synthesizer, also known as a vocaloid.
by

Maria Henriquez

on 3 March 2015

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Transcript of Hatsune Miku and Vocaloids

Other Vocaloids
Newer vocaloids include Megpoid (Gumi), Kagamine Len/Kagamine Rin, Megurine Luka,who can speak English, Gakupoid (Gakupo) and more!
The Product
Hatsune Miku -Stargazer
Imagine Vocaloid being a video game. Epic, right? That's what the creative minds at Sega did! As a rhythm game , the player can choose Vocaloid sungs and chose a character. You can also choose fanmade characters like Akita Neru and Kasane Teto (which will see later)!
Half a world away...
Miku starred in a web commercial, which won the Bronze Lion award in the Direct Lions category of the Cannes Lions International Festival of Creativity, featuring the song "Tell Your World."
Google Chrome Japan Commercial
Hatsune Miku, a Vocaloid, is a singing synthesizer with a humanoid persona, created by Crypton Future Media .Her voice is sampled by Saki Fujita at a controlled pitch and tone. The different samples all contained a single Japanese phonic which, when strung together, would create full words and phrases.
Who is Hatsune Miku?
Do you think it's like Auto-Tune? Think again!

Hear for yourself!
This is Hatsune Miku in World is Mine!
Resources
Did you know?: Hatsune Miku comes from merging the Japanese words for first (初hatsu), sound (音ne) and future (Miku).
Miku's personality is described as an android diva in the near-future world where songs are lost. She is seen as a 16 year old with iconic turquoise pigtails.
In Japan, there is a company called Crypton Future Media, which is in the software industry. It tries its first time selling speech synthesis software for computer music. Crypton Future Media releases their first "Vocaloids" (a singing voice synthesizer with a personality) called Meiko and Kaito (which we'll get back to later).
How Vocaloids Work
the world's virtual diva
Introduction
Vocaloid uses synthesizing technology with sampling. If you want to synthesize singing in Vocaloid, you must type in lyrics and melody. A piano roll type interface is used to input the melody, and the lyrics can be recorded on each note. The software can change the stress of the pronunciations, the dynamics and tone of the song
,
or add special effects.
The Piano Roll interface
Success
Rise of Hatsune Miku
Hatsune Miku Version
Original
Marketing
Cultural Impact
Nico Nico Douga, a Japanese website that is similar to YouTube, was a great factor to the sales and success of Hatsune Miku. A popular video named "Hachune Miku" showed Miku singing "levan Polkka" while holding a welsh onion, which people mistake for leeks. Miku's version of the "Leekspin" Internet meme overshadowed the original, which featured the Bleach anime character Orihime Inoue.
As for Miku's popularity, Nico Nico Douga users made videos of songs, featuring her in her 2-D or 3D form. She has been reported her sales were 57,500,000 yen. That's about $574,081.73! She was the best selling software at that time...
...and all because of little Hachune Miku!
Due to Miku's success, new vocaloids were created to have a personality. Meiko and Kaito (remember them?) increased sales after Miku's fame.
Kagmarine Rin/ Kagmarine Len
Gumi
Megurine Luka
Kaito
Meiko
Gakupo
Other Promotions
UTAU and "Fanloids"
Nyan Cat
"Kasane Territory (Always Teto's Turn)"
sung by UTAU Momo Monome as a cover from Hatsune Miku's "Nyanyanyanyanyanyanya!" song.
Akita Neru
Humanoid robot model HRP-4C uses Vocaloids—Hatsune Miku, Megpoid and Crypton's noncommercial Vocaloid software "CV-4Cβ" to sing.
The Vocaloids, especially Hatsune Miku, has been actively involved in the GT300 class of the Super GT since 2008 with the support of Good Smile Racing, a branch of Good Smile Company, mainly in charge of car-related products, especially itasha (cars featuring illustrations of anime-styled characters) stickers.
HRP-4C
A racecar with a Hatsune Miku illustration
Kasane Teto was released as a Vocaloid , but was an April Fool's Prank.
Hatsune Miku Project Diva 2nd Opening
Kasane Teto- Confront! You Look So Cool (UTAU PV)
UTAU
Fanloid
UTAU is a
singing speech synthesizer, similar to Vocaloid, but free. It has little quality, but is a big difference in the Vocaloid fandom.
Fanloids are fan made characters but are not singing synthesizers. Some Fanloids are high-pitched Vocaloids
Thanks For Watching!
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