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Social Media

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Rosal Sriranganathan

on 27 April 2015

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Transcript of Social Media

What is Social Media?

Face to Face Connections are Endangered:
Social media reduces face-to-face socialization, taking away the complications associated with saying no, being rude, or ignoring someone when you are looking them in the eye. Hence, the majority of individuals are not developing the necessary social skills for future success.

Cyber bullying, Crimes against Children and Corporate Invasion of Privacy
: Social networks can expose individuals to harassment or inappropriate contact from others and allow major corporations to invade your privacy and sell your personal information.

Time Waster:
Even if people go on social networks for business, social or professional connections, people often get distracted and end up spending valuable time on games, chats or other non-related activities.

Worldwide Connectivity:
Social media is one of the fastest ways to connect with people all over the world. These connections can help you seek a job, find romance, stay in touch with your loved ones and receive support from other individuals

Staying Informed About the World:
People on social networking sites share what interests them, such as news on current events. This allows you to always stay notified about important events, all around the world.

Professional Networking:
Social networking sites are very beneficial to students and professionals. Students can find other scholars to share research ideas, or simply to talk to and "get their name out there." Professionals can find mutual friends and possible clients, employers, or business partners. Social networking expands the horizons of what sort of contacts people can make in their professional lives.

Advantages of Social Media

Social Media is a topic with several different perceptions. Media is an instrument for communication, like a website or the newspaper, thus social media is a social instrument of communication.
Some examples of social media sites and applications include Facebook, YouTube and Twitter
Most of the social media we are exposed to in our day to day lives allow interaction, content-sharing and collaboration
One of the most popular social media sites is Facebook, Facebook is a free popular networking website that allows users to create profiles, send messages, and upload photos and videos to keep in touch with people all around the world. This can be considered the objective of majority of the social networking sites
Disadvantages of Social Media
Social Media and Anthropology
Discussion Questions:
Social Media Experiment
Five Labs- predicts personality by analyzing your language, using an artificial intelligence engine. By examining the linguistic content of Facebook wall posts and pulling key words, Five Labs make strikingly accurate estimates about an individual's personalities.


Social Media and Sociology
Anthropology is the comparative study of human societies and cultures and their development.
Cultural relativism and cultural materialism are theories within anthropology. Cultural relativism states that an anthropologist cannot compare two cultures because each culture has its own internal rules that must be accepted. The opposing theory is cultural materialism. Cultural materialism states that materials or conditions within the environment influence how a culture develops, creating ideas and ideology of a culture.
Throughout time social media has evolved. From newspapers to the radio station to social networking websites, we continue to see improvements in social media. The evolution of social media has created awareness about the different cultures, building a common ground globally. Therefore according to cultural materialism, social media has caused cultures to develop an understanding about other cultures in the world.
Social Media and Psychology
1. Has social media served its purpose in a positive or negative way?Has social media really brought us together or is it an illusion?

2.Has social media changed our identity or given us another one?

3. Is social media addictive or are addictive personalities more likely to enjoy social media?
Sociology is the study of the development, structure, and functioning of human society and social problems.
Charles Cooley, a sociologist, studied the relationship between an individual and their society in great depth, as he believed the two are interconnected. The most important idea he generated from his research is
looking-glass self,
which is the way in which an individual’s sense of self is mirrored and reflected by others. People create an "avatar", which is a customized symbol of them online. This can either be a symbol of how a person actually is or how they would like to be perceived by others. Hence, social media provides an outlet for individuals to interact with their society in any way they like. For instance, people can use filters to alter the way others view them using social media, such as Instagram, as an outlet to feel a sense of self within the society. Another way, in which people can create a false "avatar", is by displaying characteristics that are assumed to be accepted by the majority on social media, in order to fit in with the society.
Psychology is the scientific study of the human mind and its functions, especially those affecting behavior in a given context.
Erik Erikson, a psychologist, believed that humans continue to develop over their lifetime rather than just in childhood. He also supported the idea that individual growth depends on the environment as it influences their personality. Therefore, since social media is a tool commonly used by people throughout their whole life, its environmental contribution to an individual’s mind is immense. The psychosocial development of an individual on social media changes throughout their life. During adolescence, they are very concerned about the way others perceive them on social networking sites and have difficulties settling on an identity. However, by the time they reach young adulthood, most individuals have acquired their identity and develop their personality through the influence of social media.
Social Media has also provided us with an outlet to display the changes in cultural connection, human development and societies.
When you look at the world as it is now, we see diversity within the society; everyone builds relationships with one another regardless of their race, sex, culture and age. This demonstrates that we have evolved as humans and as a society, to allow these bonds and connections with people who may appear different but are all the same.

Social media has allowed organizations, such as Love Has No Labels, to spread awareness about embracing diversity as we all have something in common, we are all humans. They shared a video which demonstrates that, from the time we divided ourselves because of our physical differences, we as a society have evolved to celebrate our differences and come together.

How is this video connected to anthropology?
Social Media and Mental Health
The peer pressure to always remain connected and the 24/7 accessibility to social networking sites our phones provide, leads to addiction.
Social media has the ability to stir up a lot of emotions including sadness. People tend to subconsciously compare themselves to friends or feel rejected due to social media such as Facebook. Some individuals get caught up with how many "likes" they have or the number of friends they have on Facebook which tends to bring down ones self-esteem. Leading to "social media depression" to informally describe the depressive thoughts associated with using social media.
Social media is also a contributor to eating disorders. From magazines to advertisements on our TVs and computers, we are exposed to models that are displayed as the "ideal person". This creates an image on what we think our appearance should be, to be categorized as "PERFECT". This leads to eating disorders which are any of a range of psychological disorders characterized by abnormal or disturbed eating habits. This includes anorexia and bulimia.
1. Social media provides more advantages than disadvantages.
2. Social media creates a new identity for us (We are a different person on social media).
3. Social Media has helped cultures come together.
1. Social media provides more advantages than disadvantages.
2. Social media creates a new identity for us (We are a different person on social media).

3. Social Media has helped cultures come together.
Social Media and Articles
The article "The unstoppable rise of social media as a source for news" describes that social networking sites in general and Facebook in particular, are now the hugely important sources as news outlets. TV may still be the most popular news platform across all ages. However, from the age groups of 14 to 25, TV and social media are neck and neck (28% and 26%). The article concluded by stating, TV may soon give up its position as the dominant source of news, since social networking sites are slowly taking over.
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