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Introduction to Rhetoric

introduction to the elements of rhetoric

Erin Hogshead

on 25 July 2010

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Transcript of Introduction to Rhetoric

What is rhetoric? the art or study of using language effecvely and persuasively, relationship between language and persuasion Persuasion when someone convinces you of something it encompasses the dramatic experience of being moved to rage, tears, or action by speech, advertising, polotical ideals, or text. Aristotle the first theorist of rhetoric Aristotle's three basic points: 1. Rhetoric can be treated as a coherent area of inquiry. take into account:

the qualities of audience
a setting
an occasion
an orator 2. Rhetoric and logic are necessary counterparts. logic and persuasion are mutually complementary 3. The form and functin of speeches are shaped by the possible speech goals. What is your purpose of writing? What are you trying to persuade? philosophers throughout the ages 1st century BCE Cicero introduced metaphors, vivid images, repetition, etc.. 4th century CE Augustine of Hippo said that truth should not be just for theologians or philosophers, but for the people 5th Century CE to the 15th century courses consisted of

Grammar, Logic and Rhetoric 14th century CE to the 17th century Erasmus and Ramus humanists who expanded the rhetorical tradition 17th and 18th centuries Thomas Hobbes, John Locke,
Jean-Jacques Rousseau, Giambattista Vico,
and Hugh Blair rhetoric became more political and influencing human knowledge and human nature
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