There’s a reason customer case studies are such a valuable piece of a company’s marketing arsenal. When prospective buyers go on the hunt for new tools and services, they may be able to spot marketing-speak from a hundred miles away. But a genuine, positive story about the success your business has helped someone achieve? That’s gold.
Unfortunately, the average customer case study is as lackluster as a lump of coal.
On Wednesday September 12th, join Pamela Slim -- marketing expert, award-winning author, speaker, and small business coach — for a new session on bringing your customer stories to life. You’ll discover:
You’ll also learn how Pam went from feeling like a corporate prisoner to solidifying her position as an independent, thriving entrepreneur -- and how you can follow in her footsteps. The webinar starts at 9 a.m. PDT/ 12 p.m. EDT/ 4 p.m. GMT, so register today!
Pamela Slim is an award-winning author, speaker, and small business coach. She spent the first 10 years running her business as a consultant to large corporations such as Hewlett-Packard, Charles Schwab, and Cisco Systems. In 2005, she started the Escape from Cubicle Nation blog, which led to coaching thousands of entrepreneurs, from martial art studios to software startups. Pam opened a national small business learning laboratory in Mesa, Arizona last year.