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CrowdsUnite

Prezi Presentation
by

Jin Ruan

on 14 December 2014

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Transcript of CrowdsUnite

Timeline

Content

For

Non-profits,
philanthropic projects

Platforms
Exchange for Funding

Thank You

No Fees
Donation

Platforms

Exchange for Funding

Percentage of the revenue

Invest in people

Support local businesses

For

No bankruptcy risks,
No equity loss,
Pay only when you make money

Royalty

For

Growing companies,
Exit opportunity

Exchange for Funding

Ownership of business

Listing of all companies looking for funding


$20M Raised for 20 companies

Stats

Average raise – $190,000
Industry size – $165 M in 2013

$195M in collective investor interest

Platforms

Equity

Overall $1 Billion

Platforms

Stats

Average raise – $4,700
Industry size – $2.1 Billion in 2013

Exchange for Funding

Interest and principal

Total $4 Billion,140K loans
Average interest rate over 10%

$150M-$200M in business loans
in 2013

Crowdfunding for un-accredited

Raised $100M

For

Need to have cash-flows and collateral,
Get lower interest rate and faster approval
than bank.

Debt

Platforms

Stats

Average raise – $2,300
Industry size – $1.3 Billion in 2013

More than 50% fail to reach goal

For

Pre-sale items,
have large crowd

Exchange for Funding

Good or service

Focused on Authors

Excellent user reviews

73 projects over $1 Million
In 2013, 3 million people pledged $480M
Over $1 Billion in funding
$79 wordpress plugin
Reward
Equity Debt Reward Donation Royalty Self

Crowdfunding Choices

CEO Alex Feldman , alex.feldman@crowdsunite.com
Introduction to Crowdfunding
Different types of Crowdfunding
Donation
Rewards

Equity

Debt

Royalty

What is Crowdfunding?


Traditional

Industry stats
Challenges

1.IP Protection
2.Need Crowd
3.Extrovert
4.Trust


Benefits


1.Validating the market
2.Customer Acquisition
3.User Marketing
4.Feedback

Platform
(website)
CrowdFunding

Tips for successful Crowdfunding

Research
– Look at similar campaigns on the platform you chose.
Rewards

Related to the funding goal, product itself or contribute in the development
Have unique rewards(limited edition products, meet the team)
Most common is $25, average is $75
Have $1 for people who just want to support you
Early bird prices gives incentive to be first

Campaign Building
Communication
Send weekly updates to your backers
75% of all KickStarter projects are late, communicate any delays with backers

Promoting

Start before the campaign
Friends, family, local community, mailing list, linkedin group, meetups groups. Find where you ideal customers are.
Media, who is talking to your customers. Bloggers, newspapers, …
Social Media
Capture all leads using landing pages

Campaign Running

Story

Your credential
Problem you solving and your solution
Why you need the money
Videos get double the amount.
Sandy – 740 results
For Nonprofits
Open for everybody for anything everywhere
Fulfillment

Make sure you can deliver on your rewards within the time specified
Communicate any delays with your backers
For large orders work with fulfillment centers
Duration

30 days better than 60 days
Goal

Specific project goal
Ask for minimum that you need for the achieve that goal
Have stretch goals in place in case you go over the initial goal
Tipping point

Have 30% pledged before you launch

Free Crowdfunding on your website

0% interest loans up to $5K
Need Extra Help
Consultation - http://pages.crowdsunite.com/crowdfunding-consultant/
One-on-one consultation where we learn about your unique company and customize the crowdfunding launch plan. Identify the best site and professionals to use for you. Research similar projects to yours.
Resource for Online Funding - http://CrowdsUnite.com
NYC Crowdfunding Meetup- http://www.meetup.com/NYCrowdFunding/
Alex Feldman - alex.feldman@crowdsunite.com
Stats
Average raise – $1,400

Crowdfunding Industry size – $1.4 Billion in 2013

USA Donation Industry - $300B

10% of charities give less than 65% of donations

$100M for Medical Expenses
$40M in investment pipeline
2.5% fee, free $20 for first campaign
Full transcript