Loading presentation...

Present Remotely

Send the link below via email or IM


Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.



No description

Lea Plouin

on 8 January 2013

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of saucé

Michèle Payet
Léa Plouin
Delphine Rebecca Olfactive Studio luxury niche brand

- creative fragrance

- artistic concept w/ photographs: brand uniqueness

-young brand w/ potential

- photograph value to develop (cf partnership)

- international launch in 25 countries Product:
minimalist; sophisticated, hand-crafted

Olfactive Studio aligns its price on its competitors, not the highest, not the cheapest.

Selective distribution through chosen perfumeries in France & at international
Direct distribution through the website

High presence on the web (FB; blogs)
High press relation reliability (articles) Brand analysis 4P's

- Creation of an Instagram page/Tumblr.

- Creation of a page.

- partnership w/ Samsung w/ photo app.

- polaroid. Online recommendations Avatar & logo Ambient marketing operations Unlock yourself! Perfumed book insights data Rajouter le nombre de vues Goal: 15 followers Goal: 30 followers Goal: 200 followers 4 P's Video Can you feel it? Sponsors Bastien Allot Michał Mszański Extra... Resume of the semester:

300 hours of work

few nights of sleep

no fight among members :)

lot of jokes

some headaches..

a lot of hate !! (for you)

60 euros for expenses + many coffee at Starbucks!
(if you want to pay us back, we're fine with it! hahaha) Online strategy Teaser A childhood memory
- Marcel Proust's Madeleine What we would have done if we had more time.. Final operation Try catch a scent...
Full transcript