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Argentina : A Cultural Analysis

Communications in the Global VIllage
by

Kristin B

on 15 February 2013

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Transcript of Argentina : A Cultural Analysis

Argentina: A Cultural Analysis History & Facts Brief Review: Cultural Attributes Hofstede's Dimension Title:
Subtitle:
Body: Men Women Children Family Life Men are the providers and decision makers for the family

Men spend most of their time working, including evenings.

Gaucho are the traditional Argentine cowboys

'piropos' or flirtatious comments are normal/ acceptable

Barbequing is considered a 'manly' tradition and is taken seriously

leisure activities include sports and card games Women enjoy a high level of equality compared to other South American countries

Women are the caretakers for the family but are achieving newer, more prevalent roles in society

Businesses may have child care facilities free of charge

Divorce was legalized in the late 1980's and it is more common to have single parent families than previous years

challenges:
Access to positions of power are limited.
prevalence of domestic violence, low prosecution of rape, sexual harassment and prohibition of abortion. Gender gap in employment & pay rate Fathers once had patriarchal right over children but now responsibility is shared

Kids cannot travel out of the country without consent of both parents

Education is a top priority for all children and some schools encourage equality by requiring uniforms

36 public universities that are free. Some have entrance exams

Leisure activities include art, academic clubs, music and dance
Argentinians consider it important to develop a strong relationship before conducting business

They tend to move slowly in business negotiations and meet to discuss plans many times before finalizing deals

It is courteous to arrive promptly for meetings, but prepare to wait, as Argentinians are meticulous business people and finish one discussion before moving on to the next.

Argentinians are tough negotiators, it is best to use a calm approach and stay away from ‘selling’. A handshake and nod show respect when greeting

Argentinians stand closely and even touch during conversation, so do not back away!

Eye contact is crucial, keep a relaxed manner and avoid hand gestures.
“O.k.” and ‘thumbs up” are vulgar

and striking your fist against your palm is a sign of disbelief... so don’t do it! Business attire is very important

One should dress moderately

Women are expected to remain conservative while keeping a stylish flair Business Etiquette Soccer is the #1 sport for fun! Fans are extremely dedicated to the professional team, La Seleccion, or Albicelestes

Pato is a sport unique to the country, players ride on horseback and compete for a ball inside a burlap sack while trying to score against the opposing team

The card game truco, or 'trick' originates here

Traditions include barbequing, wine tasting, and mate drinking

cultural interest in psychology and psychoanalysis

important holidays are Revolution Day, Flag Day, and Independence Day Beef and pasta are main dishes


Asado (barbeque) is very popular and a great tradition for family gatherings



Coffee and tea are acceptable at any time as cafes are a great place to relax, socialize, and discuss politics



Wine is popular to produce and enjoy Rituals Tradition Leisure Masculinity/ Femininity Individualism Uncertainty
Avoidance Power Distance Overcoming
Challenges Cultural Expression Art & Media Greeting Business Relations Appearance Geography Demographics Politics Presidential
System Religions Languages Argentina is an Electoral Democracy meaning
government is directly elected by the country's citizens

The president is both Head of Government and Head of State
Cabinet is selected by president Roman Catholic 92%
Protestant 2%
Jewish 2%
Other 4% Spanish (official)
Italian
English
German
French
Indigenous Quechua Bicameral government Cristina Fernandez De Kirchner
elected Dec. 10, 2007
Justicialist Party Political Parties population 42,192,494 (July 2012 est.)
White (Spanish and Italian) 97%
Mestizo 3%
Amerindian 3%
Non-White 3% Senate and Chamber or Deputies Judicial Branch is appointed by the president
with the approval of the senate With a score of 46, Argentina is the most individualistic country in South America.

Collectivist traits are present; Argentinians are considerate of opinions and obligations towards family and social groups.

Urban areas are more individualistic, with a strict division between private and work life. Argentina achieved independence from Spain in 1816.







Since that time, the country has been shaped by immigrants from throughout Europe. Broad Progressive Front
Civic Coalition
Dissident Peronists or Federal Peronism
Front for Victory
Peronist/ Judicialist Party
Radical Civic Union
Republican Proposal
Socialist Party
numerous provincial parties President Politics play a large role in Argentine society, and citizens have a strong political voice

Juan Peron is well-known for his political ideologies. As president, he created Peronism, which was established on the beliefs of social justice, economic independence, and political sovereignty

Although controversial, Peronist ideologies play a major role in Argentine society flamenco Buenos Aires is home to one of the world's largest Jewish populations With a score of 49, Argentina scores mid-way in power distance.

expense, status, and power are highly valued

The standard of education and political liberties give society a greater feeling of equality

Argentinians still show respect by using formal and informal speech 'vos' or 'usted' With a score of 56, Argentina is slightly more masculine than feminine.

Men and women are competing for business, management, and political careers

Society emphasizes the importance of high quality food, clothing, electronics

The importance of education breeds competition and the need to excel

Sports can help create a competitive drive in adolescents With a score of 89, this society values stability

Catholicism influences law and behavior

Although Argentinians do not easily accept change, society is moving toward a more liberal viewpoint with political rights. Ex. legalizing divorce and same-sex marriage

Society shows great respect for different religions

Even with strict laws, corruption in government has been an issue and Argentina is working to improve
transparency It is typical to have a small family with 1-2 children

Family and extended family are extremely important

Families gather regularly and use any excuse to celebrate together

Education is important and families will sacrifice for children's learning landscape and architecture create a popular tourist destination Rituals
*Traditions*
Leisure Foods & Customs Tourism & Architecture Heros Iguazu Falls Plaza De Mayo Perito Moreno Glacier Film: Cama Adentro or Kamchatka tango advertising agency: Del Campo Nazca Saatchi & Saatchi
2010 Best Ad Agency by Advertising Age Palace of Congress Law School Foreigners might feel out of their element, but Argentinians are friendly Strict laws and military uprisings
import restrictions
early morning and late night hours
Society's dedication to education


possible language barriers María Eva Duarte de Perón:

Championed women's rights
created the Female Peronist Party

worked with trade unions for labor rights

Ran Ministries of Labor and Health Median age: Men 29 yrs
Women 31 yrs

Birth rate approx 17 / 1,000

Life expectancy: Men 73 yrs
Women 80 yrs National Anthem
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