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Evolution of an Online Forum for knowledge Management Professionals: A language Game Analysis

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Transcript of Evolution of an Online Forum for knowledge Management Professionals: A language Game Analysis

Journal of Computer-Mediated Communication
About this Article
"Evolution of an Online Forum for Knowledge Management Professionals: A Language Game Analysis"
Anne-Laure Fayard and Gerardine DeSanctis
Volume 10, issue 4
published in June 2005
The study
Ludwig WITTGENSTEIN
Evolution of an Online Forum for Knowledge Management Professionals: A Language Game Analysis
Terms
How an online forum can be a success
Participation is "continuous and self-sustaining"
The development of the forum
How rules of linguistic interaction emerge and help to shape the social order in the forum

Wittgenstein's language game framework
KMforum
Professional development forum with a topic that may interest many IT professionals:
Many other forums with the same topic
This forum has survived 4 years

Potential participating may be high in India

Indian context
Online forum
Moderator
Facilitator
Wittgenstein's language game framework
Social Identity
Dec - Feb 2001
Mar - May
Jun-Aug
Sept - Nov
T1

T2
T3
T4
T5
Sept-Nov 2000
Is there discussion of building a group ?
Contributor → "we", "us" or "you" and "I" ?
Building period
Reflective period
Stabilization
period
Stable period
Critical period
Languages games related to social identity:
enacted during all five periods
referred to social group of the forum
decrease in T5
T4-T5 potential face-to-face meetings

Social Identity on the forum
More easily identify themselves with other
Roles
Dec - Feb 2001
Mar - May
Jun-Aug
Sept - Nov
T1

T2
T3
T4
T5
Sept-Nov 2000
What roles are discussed ?
What are the differents roles ?
Building period
Reflective period
Stabilization
period
Stable period
Critical period
GV founder
Most active contributors
Moderator and facilitator (T1 →T5)
role moderator discussed in T2

PP, tried create a role for himself.
Other are not willing to play the game
Most active contributors in T4

Small group
Shares the facilitation role with GV
involved in creating an atmosphere
Linguistic Style
Dec - Feb 2001
Mar - May
Jun-Aug
Sept - Nov
T1

T2
T3
T4
T5
Sept-Nov 2000
How do they address to each other ?
Do participants sign their messages ... ?
Building period
Reflective period
Stabilization
period
Stable period
Critical period
Informal and friendly style:
Greetings
Permitted to create "link"
Allow newcomers to enter and participate
Who are
you?
Conclusion

Key to development:
First period are critical
Two roles can help in the process
Build a conversational rhythm early on
Create a context to facilitate and support interactions
Develop Strong Sociability Criteria
Discourse style
Know how to avoid conflict escalation
Support Embodiment
Importance of locale place:
Strong social identity
Forum's context provides:
Linguistic model of behavior
Assures the success of the forum
Example of PP:
People did not play his game
"Take the conflict outside"
How rules of linguistic interaction emerge and help to shape the social order in the forum ?
First: Moderator
Second: Small Core
Third: Social Identity
Discourse style
Full transcript