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Career Research Assignment

Leilani Cabling PD100
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Leilani Cabling

on 19 April 2010

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Transcript of Career Research Assignment

My Top 3 Career Choices Fashion Designer Art Director Visual Merchandiser Career Research Assignment Leilani Cabling
PD 100 Art Director Outlook

Art directors are responsible for the overall visual appearance of films, stage productions, magazines, advertisments, and more! they use their strong sense of design, vision, and style to communicate visually, stimulate moods, contrast features, and psychologically appeal to the targeted audience.
Advertising art directors design and create advertisements for use in magazines, newspapers, billboards, or stage productions. ther overall advertisement "look" all depends on their client's wishes. Work Environment

Art directors generally work in art and design studios, in office buildings, or in their own home studios.
Those directors who work for magazines and newspapers generally work a 40-hour week.
Art directors working in stage, film, and television production often work long, irregular hours. The pace of work can be very fast due to schedule demands, deadlines, and budgets. Required Training

Most art directors have a combination of education and experience.
A bachelors degree in visual communications such as visual arts or commercial arts are the minimal requirements.
Experience requirements depend on the employer and the type of media. Though art directors working on big well-known productions or publications are usually required to have at least 5 to 7 years of experience, and some employers will consider 2 to 5 years of experience. Money, Money, Money

Some art directors may work in full-time salaried positions for newspapers or magazines, or on a contract basis.
Salaries depend on contract, location, the project, and skills & experience.
Art directors typically earn somewhere between $35,000 and $135,000 a year. Most advertising and other kinds of media production companies are based in major cities and generally earn more than art directors in small cities.
Good Pick or Leave It?

I believe this choice of a career would absolutely suit me. I've always in interested and wished to be in the fashion advertisement, marketing, or public relations business.
As an ENFP, communication and artistry are part of my characteristics and that is exactly what I will need to succeed as an art director.
Being in charge, directing, communicating, being able to listen, adapting in new places, being versitile, and being innovative are some of my skills and strengths that it also needed to be in this business. Possible Colleges

Palomar Community College- Visual Communications Major
Southwestern Community College- Event and Convention Planning/ Event and Convention Management College Major Possibilities

Advertising
Marketing
Arts Management
Commercial and Advertising Art
Communication and Rhetoric
Design and Visual Communications
Fashion Designer Outlook

Fashion designers must have an eye for trends, technical knowledge to create a design. The designer must choose the right color, cut, and fabric for each garment.
There is also a business side of fashion design. Designers must work with businesspeople, marketers, salespeople, and individual clients.
Designers must also attend other fashionshows to determine what are the most popular styles and trends.
Required Training

There are no educational or experience required for a career in fashion but most designers have a bachelor's or associate degree in that feild of study.
Putting together a portfolio of your work is essential to starting a fashion design career.
Young designers also gain hands-on experience from other designers starting with simple jobs then gradually work their way up in the industry. Work Environment

Many designers travel the globe to observe different clothing cultures, see fashion shows, and get inspiration.
Designers work 9 to 10 hours a day, 55 to 60 hours a week. This business can be really stressful with deadlines, stiff competition, and the pressure to design a very fashionable line that everyone will adore and love. Money, Money, Money

Established fashion designers can make around $85,000 a year and other designers that are world re-known earn well over $100,000 a year. Most designers who are starting out earn between $30,000 to $70,000 a year.
Some designers also freelance for individuals and companies. College Major Possibilities

Fashion Design
Fine Arts
General Design
Fashion Merchandising Possible Colleges

Mesa Community College- Fashion Design
Palomar Community College- Fashion Design Good Fit or New Pick?

I immensely value the art of fashion and the eyes behind it. I value the hard work a designer puts forth their line, the innovation and creativity, the use of texture, color, and cut.
Being an ENFP, I have the characteristics of creativity, imagination, spontaneouty, and versatile. These are just some of the characteristics a fashion designer has and need to created a brilliant clothing line.
I have always been interested in fashion and always had an eye for style. I enjoy finding out the new trends, looking out what's in season, and even though I may not be a great drawer, I can mentally visualize new ways of fashion and being innovative. Fashion Merchandiser Outlook

Visual merchandisers are in charge of making stores look attractive and inviting to customers. They design and arrange merchandise displays and decorations in store windows. what they must achieve is to capture people's attention and make the merchandise and store look appealing.
Visual merchandisers not only do store front windows but also counters, clothing racks, and other various parts of the store.
Some who work for large retail chains, however, may work by guidelines set up by the company and may not be able to put their creative design in to the work. Required Training

There are no required training for becomeing a visual merchandiser but most employers tend to hire those who have related training.
Interior design can help prepare a career in visual merchandising and you can also recieve hands-on training by a another visual merchandiser.
Business skills are also important, especially in freelancing, makreting and sales will help futhur a career in visual merchandising. Work Environment

Visual merchandisers work in a well-lit, comfortable surroundings. Full-time merchandisers work 35 to 40 hours a week.
They also work with a number of different people in the design and arrangement displays.
This job may require some physical activity, but mostly deal with pressure from deadlines, and their clients needs and expectations. Money, Money, Money

Visual merchandisers earn between $8 and $20 an hour, or $16,000 and $42,000 a year for full time. The more the experience, they higher the pay will be. Full-time visual merchandisers also recieve benefits such as paid vacations, sick days, and health insurance. College Major Possibilities

Fashion Merchandising
Consumer merchandising/Retailing Management
Merchandising and Buying Operations
Fashion/Apparel Design
General Design and Visual Communications Possible Colleges

Mesa Community College- Fashion Merchandising
Palomar Community College- Fashion Merchandising Good Fit or New Pick?

Being a Visual Merchandiser wouldn't be my first choice but I can definitely see myself in that career. I've always enjoyed decorating and designing my room, and especially if I love fashion I believe I would excel as a visual merchandiser.
I feel I am very skilled as being creative and knowing what's in style and an eye for designing and creating something that will attract others.
Being a visual merchandiser, you must be able to persuade customers into the store by your design, and being an ENFP, I not only can persuade verbally but visually, too. I feel I have the skills to create a window design that will attract all customers.
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